Asia Regional Marcom Manager
HudsonShanghaiUpdate time: January 1,1
Job Description
终身制
Job type: Permanent
Sector: Automotive
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A Global Automotive Aftermarket company is hiring a Asia Regional Marcom Manager.
Asia Regional Marcom Manager
A Global Leader in Automotive Aftermarket Industry
The Company
My client is a leader in automotive sector with a long history and it is a leading supplier of automotive accessories and other hi-tech products to aftermarket with a reputation for high quality products and sales in all over the world.
About The Role
Responsibilities include
About The Person
We are looking for highly hands-on individual with strong business acumen. You will need to have strong commercial background in marketing communication. Other key requirements include:
What's On Offer?
A Global Leader in Automotive Aftermarket Industry
- Rapidly Expanding Business Within China
- Transparent and entrepreneurial cooperate culture
The Company
My client is a leader in automotive sector with a long history and it is a leading supplier of automotive accessories and other hi-tech products to aftermarket with a reputation for high quality products and sales in all over the world.
About The Role
Responsibilities include
- The role serves the Automotive Aftermarket division, and addresses both B2B and B2C channels, primarily for the brand impact.
- This role covers Marketing Communication, with the following key areas of responsibilities:
- Develop the downstream communication and content strategy for B2B and B2C audiences, whether for offline or online touchpoints, i.e. for product launches, POS materials, campaigns, major tradeshows & events.
- Define and roll-out the framework and toolkits for in-store merchandizing excellence
- Be the guardian of the compliant execution of the brand identity in communication assets in Asia
- Work closely with Global Marcom, and the regional Product Marketing Managers to develop the regional communication platforms.
- Work closely with the sales teams and country marketing managers, to provide them with appropriate tool kits, materials and presentations enabling easier go-to-market in the countries.
About The Person
We are looking for highly hands-on individual with strong business acumen. You will need to have strong commercial background in marketing communication. Other key requirements include:
- MSc in Marketing with 5~10 years of marketing experience, both B2B and B2C
- Industry background is open, Automotive Aftermarket, Consumer Electronics industry are preferred
- Proven track record of success in senior marketing roles within international companies
- Experience and understanding of major digital marketing touch points
- Confident, self-driven, with strong leadership and communication skills
- Ability to work in a cross functional multicultural environment
- Cross-Asia travels may be requested from time to time
- Open to Asian Nationality.
What's On Offer?
- A competitive salary coverage;
- A strong platform of growth and support to develop a promising APAC/Greater China market
- Managing a leading global brand awareness in the aftermarket and playing an active role in the transformation of our business.
- Excellent opportunities for professional growth in a dynamic environment
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