Purpose & Overall Relevance for the Organisation:

• Develop franchise ops strategy in line with GCA strategy;
• Develop franchise ops capabilities within both headquarter and regional office.
• Drive execution excellence at national level on VM, ISC, Retail Ops, Sell Through, CTC / BA and etc

Key Responsibilities:

Planning and Strategy

• Develop franchise ops strategy in line with overall company strategy and account development strategy
• Develop overall franchise ops program roll out plan includes
  • rllout phase plan
  • POSs selectin criteria
  • Building retail KPIs
  • integratin of related functional action plans

• Decide sell-thru incentive budget allocation and provide a sell thru incentive framework to regional team,
• Design the franchise ops KPIs.
• Develop annual franchise ops plan together with account management team to ensure our accounts and customers are well served from franchise ops perspective in achieving aligned business targets;

Management

• Franchise Operations

• Oversee key performances indices of all key POSs/customers and ensure joint action plans are formulated to turnaround the POSs with region.
• Provide a monthly functional performance overview to all key internal stakeholders.
• Drive quarterly functional and performance review and shop visits regional franchise ops team
• Ensure knowledge/best practices transfer from owned retail to franchise operations and customers with necessary adaptations if necessary.
• Guide and monitor the execution of regional franchise operations coverage plans include

• rll out phase plan

• POSs/custmers selection

• Implement retail perations processes, i.e. meetings, shop visits, KPIs monitoring, analysis and action plans.
• Implement visual merchandising training and plan t achieve high standards consistently.

• Manage the Mystery Shoppers’ Program with vendor, region and retail training.
• Manage footfall counter investment with Retail Development and region.
• Oversee effectiveness of the retail marketing investment; track and report KPIs performance.

• Visual Merchandising

• Manage the visual merchandising training calendar to the region.
• Ensure that the regional visual merchandising team complies with the adidas standards and guidelines through effective management of both customer and outsourced visual merchandisers.

• Training

• Work with retail training on the training calendar and framework for the market includes retail operations, product knowledge, retail management, and visual merchandising.
• Implement relevant owned retail SHINE program with customers.

• Retail Development

• Get involved in space plan of all POSs to align with retail excellence program.

Financial

• Responsible for the sell thru incentive budget and its effectiveness
• Responsible for franchise Ops team OPEX incl. T&E,

People Management

• Recruit, coach and develop the Franchise Ops team
• Monitors the KPI of the whole Franchise Ops team to manage the overall development of the Franchise Ops team

Training

• Support training & development team to enable franchise operations with best practices from owned retail.

Others

• Act as a role model in compliance with the relevant laws and regulations as well as the adidas Fair Play Code of Conduct and other internal policies

Key Relationships:

Account Management Team, Brand Organization (CtC, BA), Customers, Finance, Retail, Business Planning and Strategy

Knowledge, Skills and Abilities:

• Strategic thinking and ability to work with cross function team to drive the initiatives;
• High analytical skills for strategy development, business planning Decision planning
• Strong interpersonal skills: Very good communications and negotiating abilities as well as high presentation, relationship management and facilitation skills
• Strong decision taking and determination and shows high initiative and pragmatism to the business.
• Deep operative retail experience
• Communication skills, relationship management and empathy

• Team player
• Strong drive to achieve company target
• Self-motivating
• High execution ability and self-management

• Very high level of integrity
• People management skills

• Negotiation skills

• Practical, reactive
• Fluent in written and spoken local language as well as English. Skills and abilities in other language are an added plus

Requisite Education and Experience / Minimum Qualifications:

• University degree in business with marketing and sales focus
• Over 15 years of proven retailing experience at senior level encompassing POS management and retail operations management with major Retail companies
• Well-developed ability to develop, manage and guide POS activities and retailing capability development
• Excellent business partnering skills and the ability to work closely and cohesively with sales and marketing teams
• Excellent people management skillIT skills: Advanced MS Office Skills

KPI

• Performance
  • Cmparable Store
  • Retail inventry stock tum
• Performance Driver
  • Traffic
  • Cnversion
  • # f transactions
  • UPT
  • ATV
  • Full price S-T
  • Sales/sgm
• Enabler
  • MSP
  • RMS
  • Training Hurs/FTE
• Key City: Key City SOB
• Future City: Future City SOB

TA4