Objectives of the Role

1. Successfully launch the Makeup category in China.

2. Develop and drive brand marketing plan.

3. Identify and track relevant market intelligence, including competitor analysis etc.

Responsibility

1. Drive the development and implementation of Makeup category marketing plans in China, based on consumer and channel partner insight.

2. Work with global Marketing team/agency to develop and define imported innovation pipeline and product portfolio as per China consumer/market insight.

3. Work with cross functional team (R&D, factory, regulation, legal, logistic, finance etc.) to ensure product launch on-time with a solid business case.

4. Determining the allocation of different products or product lines to different channels. Coordinating development of communication materials such as catalogues, websites, brochures, packaging and in-store displays.

5. Work with local agency/ expert for effective integrated brand building, and consumer/market insight driven activation to achieve annual marketing objective.

6. Work closely with sales team to ensure annual sales target delivery both in volume and value based on shopper insights

7. Monitoring and analyzing business performance against goals and competitors; coordinating regular meetings and preparing regular reports outlining the brands’ performance

Requirements:

1. Bachelor degree and above.

2. Fluent in Korean or English. Chinese is necessary.

3. 3+ years working experience in Makeup brand.

4. Project Management experience, can handle multiple tasks.

5. Mature, well-balanced personality, ability to listen to and accept others' point of view

6. Mixture of analytical, data-driven decision making and creativity

7. Interest and passion in beauty and cosmetics

上班地址：上海市徐汇区肇嘉浜路366号裕华大厦3楼