Keysight Marketing is hiring a data analyst t to scale up insights that are foundational element for Marketing transformation. You will be part of data analysts team whose goal is to build analytics capability that supports the strategy, planning, and execution of Marketing activities.
You will need to have a deep competency and experience with statistics, modeling, and synthesizing and interruption of the data, and how to apply them to real world of customer targeting and optimizing ROI.
Responsibilities:
Your focus will be generating customer insights the improve online and offline marketing targeting and customer experience
Your will also focus on automating reporting that can be easily consumed by different stakeholders
You will consolidate, validate and investigate big data from multiple sources to find and deliver actionable insights to business partners and to upper management to make informed business decisions
You will create data driven attribution statistical models of Marketing touches and customer responses to measure and maximize ROI
Who You Are:
Analytical and international, with a proven track record of expert level ability in analytical techniques, model development and deployment and high-velocity transactional data.
A leader. You have the capacity to lead others to solve complex problems, use sophisticated analytical thought to exercise judgment and identify innovative solutions, and possess the ability to orchestrate value in coordination with multiple stakeholders.
A communicator with strong interpersonal skills, ability to work effectively with all levels of the organization.
A Self-motivator who is highly organized, and able to prioritize and manage multiple projects simultaneously.
Desired Skills and Qualifications:
BS, MS in a field related to Data Science, Statistics, Mathematics, or a closely related quantitative field with 4+ years of work experience
Comfortable with both structured and unstructured data
Strong competency in SQL, R, or Python
Experience with visualization tools such as DOMO or Tableau
Experience with analytics tools as Adobe Analytics, Google Analytics
Familiarity with big data processing such as Hadoop is a plus
职能类别: 市场分析/调研人员
联系方式
上班地址:朝阳区望京北路3号是德科技大厦
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