Responsibility:
Responsible for the brand building, management and maintain in the China Market
Cooperation with Global Branding team for the VI guidelines and implement in China Market and localize China VI guidelines
Marketing research about the industry and competitors, cooperate with global team consulting company for the China Market Research, including questionnaire and barometer for the result
Promote service and product: Developing/refreshing of marketing material(deck, leaflet, video,etc)and product collateral for existing and new product, and promote in different channels
Cooperate with Sales, CM to prepare and update Value Proposition
Coordinate for the industry Forum and seminars, including all printing and digital material preparing
Supervise vendors to design advertisement and coordinate with media for publish
Maintain and revise company website and implement online marketing
Requirement:
Bachelor degree or above, major in Marketing,Communications,Public Relations business or advertising is preferred.
2 years+ working experience in marketing field of TO B industry, preferably in MNC or international firm is a plus.
Good analyze capability, commercial sense and problem solving skills.
- Self starter, detail oriented and able to work cross department;
职能类别: 产品/品牌主管 市场/营销/拓展主管
联系方式
上班地址:上海市河南南路16号中汇大厦7F
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