任职资格：1. 深度认知品牌策略运用、创意创新思维，并在不同项目案例中落地实施。2. 拥有全面的广告学、市场营销学、传统媒体、社交媒体、互联网媒体等广告传媒知识。3. 积极洞察广告客户的品牌文化、行业动向、宣传预期。分析品牌目标消费者的最新动态。4. 工作适应能力强、勇于跳出舒适区、乐于行动与思考。积极乐观、富有个人魅力。5. 广告学、传播学专业优先。英语-精通。6. 本科及以上，硕士优先。7. 2-3年工作经验及以上。Expertise:· Solid understanding of brand strategy and creative, and demonstrate experience in bringing both to life in a variety of different content channels;· Thorough knowledge of the principles of advertising, marketing and social media, digital. A basic knowledge of disciplines underlying these principles, i.e., psychology, economics, journalism;· A passion for culture, trends and motivations in consumer behavior;· Resilience, enterprise, smart thinking & an innovative outlook are important personal characteristics that will make a difference;

岗位职责：根据客户需求，结合日日煮资源，高效地策划出内容定制方案。1. 分析行业动态，在未知模式中提出创意想法。2. 根据不同策划主题、不同品牌需求、不同行业类别，制作出具有创意的策划全案。3. 具有强大的洞察能力，日日煮全新内容与市场全新营销策略，融为一体。4. 与公司的制作部、设计部、活动运营部、市场部紧密合作，整合各部门资源，为品牌客户提供全方位的策划服务内容与传播策略。5. 汇整内部团队、客户、外部团队资源，促进销售团队能很好地理解策划方案，将策划方案实施落地，6. 支持正在进行的跨部门团队执行项目。7. 为客户提供精准策划方案与创意，维护好客户关系。工作经验需求：1. 拥有为品牌量身定制的可证实落地策划方案。2. 拥有通过实施消费者洞察，实施策划方案的示范性实例。3. 具有将创意、媒体、公关、内部资源整合为一体的传播方案案例。工作时间与内容划分：85% 制作策划方案15% 培养沟通与领导能力A strategist first and foremost but will lead the content strategy on all the clients, developing engaging, effective, insight-driven campaigns across multiple social media and digital channels. · Develop digital & social initiatives at a marketing discipline agnostic level.· Plan, creative, structure and integrate of content strategies across multiple channels for a wide array of subject matters, brands and categories;· Develop strong insights based on deep universal truths;· Work closely with creatives, video producers, designers, to deliver best-in-class content for our clients and to place digital;· Inspire internal teams, clients and external teams with how digital and social media can be used creatively to bring ideas to life. Ensure that the client and client team have a sophisticated understanding of it;· Champion the on-going cross-agency team integrated planning process;· Manage solid client relationships and provide key strategic initiatives / thinking;Experience:· A proven track record of implementing holistic communications planning strategies across channels that brings the big idea to life;· Demonstrated examples of implementation of key consumer insights into the formulation of big ideas and digital/social media strategy, across all disciplines;· Experience with the integration of creative, digital and social media, PR and in store disciplines toward a singular strategic communications approach;Estimated division of time and resource:· 85% time on developing and overseeing strategic social/digital planning;· 15% time on developing thought leadership for the clients;

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