Key Responsibilities

Plan and execute digital marketing activities to support brand awareness and new users' acquisition;

策划社媒营销活动并落实执行，帮助公司推广品牌，获得更多新用户;

Develop and write digital content and maintain content publishing editorial calendar;

撰写活动文案，发布并维护社交媒体网站;

Manage and create content to optimize SEO;

策划方案，优化SEO;

Define/Implement paid digital efforts, including FB, IG, LinkedIn/WeChat/mobile advertising and SEM;

执行社媒推广渠道，包括FB, IG, LinkedIn, WeChat/mobile广告和SEM。

Define/Implement email marketing campaigns;

负责电子邮件营销活动;

Run and Support off-line programs leveraging B2B and media partnerships;

执行社媒推广渠道，包括FB, IG, LinkedIn, WeChat/mobile广告和SEM。

Define/Implement email marketing campaigns;

负责电子邮件营销活动;

Run and Support off-line programs leveraging B2B and media partnerships;

执行和支持线下活动来推广B2B及媒体合作伙伴;

Analyze and report on customer insights and behavior insights to improve communication and digital platforms;

分析用户行为和习惯，帮助提高社媒平台的推广;

Track analytics for all digital marketing related activities, report key learnings and recommendation to improve business impact;

跟踪并分析所有数字媒体营销活动效果，策划有效方案提高推广效果;

Identify new tactic/channel and partnership opportunities.

发现新策略／渠道和合作机会。

Update & Maintain Website

及时更新和维护中文网站内容

Update & Maintain Chinese Product Materials and other related company materials

及时更新和维护中文产品资料及其他相关公司资料

Required skills and education

任职要求

Advance/High Diploma in Marketing, Communications, Computer Science, Statistics, Math or related field；

营销，通信，计算机科学、统计学、数学或相关专业本科毕业；

Minimum 1 years of progressive digital marketing experience with evidence of brand communication and related content management；

至少有1年社媒网络营销，品牌营销，内容营销等相关工作经验；

Worked at least 1 years in a company/agency for B2C product or for B2B product or service offering；

有至少1年B2C产品或B2B产品或服务的工作经验；

Must have proven ability to translate customer insights into successful digital marketing programs and a high degree of creativity to create new ways to communicate to customers；

能证明市场洞察力及执行能力来创造方式与用户交流；

Strong digital copywriting, design, content marketing and verbal communication skills required;

拥有较强的数字文案撰写与设计，及口头交流能力;

Experience in website management/basic HTML/content management systems;

丰富的网络平台管理及基本HTML知识;

Mastery of media network platform such as FB, IG Wechat Platform, Adobe CQ5；

精通相关社交及网络维护平台，例如：FB, IG 微信公众号管理平台, Adobe网站编辑平台等；

Strong attention to detail and meeting deadlines;

拥有较强的细节关注能力及按时完成任务；

Proven track record of delivering multifaceted, digitally driven campaigns from strategy through execution and leveraging data to drive strategic direction and optimize marketing programs;

能结合后端数据制定多种策略、执行有效方案、推广网络平台市场；

Portfolio demonstrating analytics and metrics work as part of the interview process;

面试时需提供案例；

Strong Chinese & English written skill for writing/reviewing copy of marketing material;

精通中文撰写能力／复审营销材料副本能力;

Good in English.

英文水平良好。

简历请投递到: candy@modelshk.com

上班地址：广州市广州市珠江新城花城大道名门大厦豪名阁1201

地图

总部位于香港，成立于1978年。本公司主要服务于广告公司、摄影、公关公司及各类型厂商，为其广告拍摄、展览展示、时装表演等提供专业服务。期待优秀的您与我们共创辉煌！