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At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, G-Technology™, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

Segment Marketing is a core strategic function of Western Digital’s China Go To Market. The department owns end to end Western Digital product portfolio strategy and positioning in China, and is responsible for driving storage industry thought-leadership in all key market segments. We are looking to expand our team with people who are recent  graduates of China’s top universities with fresh thinking and the drive to solve the world’s biggest challenges through architecting data. We also welcome candidates with 1 to 3 years experience in the NAND storage industry. This person will be joining the team as a segment marketing  analyst in charge of supporting and executing Western Digitals  Mobile Storage go to market strategy at our key accounts in China. 

Specific tasks will include :

• Learn and understand WDC’s product portfolio, roadmap, and product features.
• Assisting in developing and implementing marketing strategies to intercept customer product roadmaps with the appropriate Western Digital product
• Conduct regular market research and analysis of mobile storage products in market

• Validate customer requirements based on different application needs and use cases, provide relevant suggestions for product roadmap plans.
• Identify required product features and potential demand via meeting with new customers, share personal insights afterwards internally.
• Understand assigned market status, participate in industry event for market intelligence gathering and stay up-to-date on market and technical trends.
• Work closely with sales team, communicate WDC product advanced features and help identify and develop best WDC product to meet customer need.
• Support channel marketing to ensure the WDC product message is reaching a broad audience of partners and end users via seminars and other activities.
• Develop TAM, SAM, SOM models for Mobile storage segment
• Be the customer expert for the accounts assigned, provide a view of the customer phone plans , chipset requirements and storage product requirements

• BSc or MSc in electrical engineering, solids state physics
• MBA or undergraduate business major is a plus
• One to Three years working  in Semiconductor Product supplier  in a product marketing or segment marketing role is a plus
• Knowledge of NAND Flash products and methods of operation
• System level understanding of NAND Flash product integration in mobile handsets
• Business level proficiency of English both spoken and written, with demonstrative skills preparing presentations and written communication to executive level management
• Experience supporting large scale NAND product procuring customers specifically in China

Western Digital is committed to providing equal opportunities to all applicants and employees and will not discriminate based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the Equal Employment Opportunity is the Law poster.

Western Digital thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Western Digital is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.