Digital Marketing Specialist
Hainan MeiYtian Investment Group Co., Ltd.SanyaUpdate time: October 23,2025
Job Description
We are looking for a Digital Marketing Specialist to lead the promotion and online marketing of our English-language corporate website, focusing on increasing visibility, traffic, and conversions from the North American market.
This role requires hands-on experience with Google Ads, Meta (Facebook/Instagram) advertising, SEO, YouTube promotion, and email marketing.
Key Responsibilities
Develop and execute comprehensive digital marketing strategies for the company’s English website.
Manage and optimize Google Ads (Search & Display) and Meta advertising campaigns, targeting North American audiences.
Conduct SEO research and on-page/off-page optimization to improve organic search rankings.
Plan and run YouTube ad campaigns and video content promotion.
Manage email marketing campaigns (content planning, automation, performance tracking).
Monitor campaign performance, analyze metrics, and provide actionable insights to improve ROI.
Collaborate with the design and sales teams to align digital marketing efforts with brand goals and product promotions.
Qualifications:
Bachelor’s degree in Marketing, Communications, or related field.
Minimum 2 years of experience in digital marketing for international or export-oriented businesses.
Strong knowledge of Google Ads, Meta Business Suite, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., Mailchimp, HubSpot).
Excellent written and verbal English communication skills.
Creative mindset and strong analytical ability to evaluate campaign performance.
Experience with the North American market is a strong plus.
This role requires hands-on experience with Google Ads, Meta (Facebook/Instagram) advertising, SEO, YouTube promotion, and email marketing.
Key Responsibilities
Develop and execute comprehensive digital marketing strategies for the company’s English website.
Manage and optimize Google Ads (Search & Display) and Meta advertising campaigns, targeting North American audiences.
Conduct SEO research and on-page/off-page optimization to improve organic search rankings.
Plan and run YouTube ad campaigns and video content promotion.
Manage email marketing campaigns (content planning, automation, performance tracking).
Monitor campaign performance, analyze metrics, and provide actionable insights to improve ROI.
Collaborate with the design and sales teams to align digital marketing efforts with brand goals and product promotions.
Qualifications:
Bachelor’s degree in Marketing, Communications, or related field.
Minimum 2 years of experience in digital marketing for international or export-oriented businesses.
Strong knowledge of Google Ads, Meta Business Suite, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., Mailchimp, HubSpot).
Excellent written and verbal English communication skills.
Creative mindset and strong analytical ability to evaluate campaign performance.
Experience with the North American market is a strong plus.
Get email alerts for the latest"Digital Marketing Specialist jobs in Sanya"
