TRAINING:
ACCOR COMMUNITY MANAGER

Job Description

 

Very active on social media, Accor intends to take its content strategy and online presence even further, with the aim of gaining visibility, raising its profile and creating a positive image among Internet users.

 

Accor’s Corporate Social Media & Influence Department is seeking an apprentice to assist the team with ongoing projects. The purpose of the duties detailed below is to bring Accor to life on social media on a daily basis in order to increase the Company’s visibility, raise its profile and monitor its e-reputation.

 

 

Proposed duties

 

1. Management & Coordination of the Group’s editorial schedule across all platforms

Liaising with the social media agency:

• Helping to build the global content schedule
• Helping to coordinate the corporate social media platforms (Facebook, Twitter, LinkedIn, Instagram) in order to drive engagement and encourage interaction with followers
• Ecosystem optimization

 

2. Supporting the employer brand project

• Supporting the team to develop the employee advocacy program: content curation, management of admins & optimization of the platform in line with the employer image  
• Coordination of the global SoMe network via Teams

 

3. Production Guidelines & monitoring KPIs

• Regular reporting, data interpretation
• Daily monitoring and benchmarking on social media and tracking new patterns and/or emerging media

 

4. Coordination of Influencer Projects

• Assisting with the coordination of corporate influencer projects

 

 

 

 

Profile

 

QUALIFICATIONS			SKILLS
Level / Field of Study: Master’s Degree Student in fifth year at business school or second year of a Master’s, specializing in Communications   Professional Experience: Initial experience (Internship/Vocational Training) in communication (agency) is desirable. Experience in community management or in the field of influence and online reputation would be an advantage. Otherwise, keen interest in these areas.			Essential: Fluent English (written and spoken). Creativity (proficiency in Photoshop essential). Good writing and communication skills.   Desirable: Passionate about digital and eager to learn about social media ecosystems. Ability to work in a team, good interpersonal skills for interacting with the team and other departments. Strategic understanding of the Group’s challenges. Intellectual rigor and organizational skills.
TERMS OF EMPLOYMENT			DURATION AND DATES
Position based at Corporate Headquarters: Tour Sequana 82 rue Henri Farman 92130 Issy Les Moulineaux			Preferred start date: August 2022 Preferred duration: 6 months or more

 

OVERVIEW OF THE GROUP

 

Accor is a world leading hospitality group consisting of more than 5,100 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing luxury and premium brands, midscale and economy offerings, unique lifestyle concepts, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor also boasts an unrivalled portfolio of distinctive brands and approximately 260,000 team members worldwide. Over 68 million members benefit from the company’s comprehensive loyalty program ALL - Accor Live Limitless - a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. 

For more information visit group.accor.com or follow Accor on Twitter, Facebook, LinkedIn and Instagram