Account Director (m/f/d)
ArtefactShanghaiUpdate time: June 22,2019
Job Description
上海市

Who we are

Artefact (formerly Artefact-NetBooster SA) is a digital marketing agency built on the perfect union of marketers and engineers. The agency works with the largest global brands to redefine the future of customer experience through new technologies. The company has 25 offices across 17 countries, with 1000+ employees delivering three service offers : Data Consulting, Digital Marketing Expertise and Technology Development (Big Data and Artificial Intelligence). Artefact was awarded the most innovative agency of 2017.

Over 600 clients, including 100+ blue chip clients such as AccorHotels, Orange, Carrefour, Emirates, and Monoprix, rely on the agency’s profound marketing experience. Artefact, founded by three alumni of the renowned French Engineering School Polytechnique, Vincent Luciani, Philippe Rolet and Guillaume de Roquemaurel, has sustained a steady growth rate since its creation in 2015 and has multiplied its turnover threefold in 2016. Artefact is listed on the Euronext Growth Paris Stock Exchange and is one of the largest independent international agency led by media and data experts.


KEY AREAS OF RESPONSIBILITY

  • Lead account strategy and partner with clients as a trusted consultant; educate and inspire team
    members to do the same.
  • Assist in other online marketing initiatives such as media buying; help team members develop into
    similarly multi-disciplinary experts.
  • Constantly assess and follow-up Search daily work to insure quality delivery to client.
  • Efficiently launch, manage and strategically optimize paid search campaigns across a diverse client
    base.
  • Analyze campaign data and provide meaningful, actionable insights.
  • Effectively communicate strategy and results to clients in reports and meetings—not just
    performance of keywords and ad copy, but rather, articulate insights on creative solutions, landing
    page strategy, and effectiveness of strategy beyond SEM-centric minutia.
  • Share best practices in Search and paid advertising by constantly be aware of Market news and
    tools.

What we are looking for

  • Account Director of Digital Advertising Services (Search and Display Expertise background)
  • With at least 6-8 years of experience. Our ideal candidate is someone who has expertise working with
  • Search but with also knowledge on Media, Display and Paid Social campaigns and strategy.
  • Thisperson also has at least years of experience managing and growing other team members and, again,
    is willing and able to be very hands on in accounts.
  • We place a lot of value on a very supportive attitude with a real interest by transmitting knowledges,
    expertise and passion.
    • Skilled at keyword research, writing compelling ad copy, efficiently building out organized
    campaigns—have an opinion of what else goes on the list of & quot important SEM qualifications.”
  • The ideal candidate will be well-rounded and want to learn—and educate others—about other areas
    of customer acquisition and marketing, beyond SEM.

  • At least 6-8 years of experience in online marketing with an emphasis in SEM, ideally managing

  • International Client or ROI driven campaigns.

  • English communication skills – written and oral, presentation skills are key for this role – as is
    speaking to clients in their own language.

  • Strong knowledge of Baidu, Tencent, Alibaba echosystem.


Why you should join us

  • Artefact is the place to be: come and build the future of marketing.
  • Progress: every day offers new challenges and new opportunities to learn.
  • Culture: join the best team you could ever imagine.
  • Entrepreneurship: you will be joining a team of driven entrepreneurs. We won’t give up until we make a huge dent in this industry!

Come join us!

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