Area Brand Lead – Botox – LATAM, AA
AbbVieIrvineUpdate time: March 10,2022
Job Description
About Allergan Aesthetics At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit www.AllerganAesthetics.com. The Area Brand Lead is a critical component of the International Operating Model for Allergan Aesthetics. The role works closely with the International teams (ISM and IBE) to provide country and Area input into the co-creation of International strategies while partnering closely with markets to identify common Area needs/opportunities, facilitating of Best Practice and supporting the implementation of marketing plans. This is a critical and highly visible role and will be pivotal in driving visibility, advocacy, and performance for the brand across the Area. The Area Brand Lead reports directly to the Area Vice President and is a member of the AA Area Leadership Team. This role is also a core member of the International Brand Team. MAJOR RESPONSIBILITIES Co-creation of International Brand strategy Work closely with the International Brand Lead to provide data-driven Market insights to support the development of International Brand Strategy Provide the voice for the Area into ISM discussion and provide strategic update, collaborating for the development of local marketing plans. Working with markets to implement International Brand strategy Drive implementation of International Brand Strategy across all markets within the Area Support markets with development and implementation of local strategies where required Leadership of a strong community across the Area to enhance communication and best practice sharing and facilitate collaboration where applicable Performance management Tracking performance via appropriate KPIs in partnership with Finance and International teams Oversight of resource investment and allocation for Brand Qualifications SKILLS Deep insight into the medical aesthetics market market is a big plus Strategically oriented; with a vision of a better world for patients Commercially minded and able to drive business performance Basic financial acumen, knowledge of P&L and finance pertaining to marketing Strong collaborator and networker – able to build relationships and influence at all levels within the organization Cultural sensitivity – able to understand different needs, businesses, and cultures in the different geographies MINIMUM QUALIFICATIONS Master's Degree in Businss, Management, Marketing, or related fiedl Fluency in English and work proficiency of Spanish and/or Portuguese 8+ years of in-depth marketing experience (both in-market and above-market) in a pharma/regulated environment; sales experience is a plus Demonstrated management experience in establishing commercial fundamentals within a team, function, and/or organization Significant Work Activities Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day) Travel Yes, 50 % of the Time Job Type Experienced Schedule Full-time Job Level Code D About AbbVie AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. Equal Employment Opportunity At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.

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