Assistant Digital Experience Manager
ASIA MILES LIMITEDTung ChungUpdate time: August 28,2019
Job Description
Key responsibilities
- Business and Technical application of marketing and engagement communication initiatives on Marketing Cloud platforms to drive ongoing improvements in personlisation and
automation
- Customer segmentation and targeting planning & execution for business pillars across digital touchpoints
- Ongoing enhancement on marketing stack technical build to answer business needs to improve digital experience across all digital touchpoints
- Collaborate with data science team to ensure models are developed and applied according to business and marketing needs, ensure seamless flow and usage into marketing automation platforms
- Oversee the development and execution of paid media spaces including SEM and display ads
- Support paid media execution and targeting logic set ups through marketing stacks and DMP
Knowledge, Skills & Qualifications
- University degree in Business, Marketing, Economics, Communications or related discipline
- Minimum 5 years of experience in Digital Marketing, e-Commerce. Experience in industries like airline, retail, hospitality is a plus
- Understanding and experience in Marketing Cloud or similar omni-channel experience delivery product
- Strong project management skills and commercial acumen
- Strong communicator, collaborative. Experience working in matrix structure to support cross team initiatives
- Ability to inspire and promote collaboration among stakeholders in IT, digital product, marketing, business
Asia Miles is an Equal Opportunities Employer. Personal data provided by job applicants
will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to
24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.
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