In this role, you'll support the product marketing strategy and delivery for the Tridion software portfolio, which operates in a rapidly evolving market of content management, digital experience, and AI.
As an Associate Product Marketing Manager, you'll support the development of compelling marketing plans and tactics that focus on increased product awareness and revenue. You will work closely with the product marketing team members and with our corporate and field marketing teams in support of executing the go-to-market plans.

Responsibilities

Support the development of marketing plans that align with market directions and that support the product roadmap and releases

Collaborate with product, industry, and field marketing teams to produce marketing collateral, including presentations, white papers, and case studies

Help execute the go-to-market plan and keep track of key deliverables and milestones

Analyze the effectiveness of go-to-market tactics, and improve where needed

Disseminate relevant product and market information, both internally and externally, through social channels, blogging, etc.

Collaborate with sales to ensure they are well-versed in our products and solutions, and build cheat sheets, battle cards, etc. to support this.

Required skills

1-3 years of software industry experience; experience in content management is a plus

Bachelor's degree in a technical field; a master's degree is a plus

Good technical knowledge, with the ability to translate technical features into business benefits, and explain customer requirements to product development teams

Solid written and verbal communication and presentation skills (English)

Networking skills needed to operate in a global matrix organization

Ability to meet deadlines and handle multiple projects at once

The role requires you to be flexible and adapt to changing circumstances

Willingness to travel (limited)

Personal

Feels at home in a fast-moving, technical environment

Flexible attitude

Hands-on, practical attitude

Organized

Eager to learn

Open-minded

Team player

Life at RWS - We work hard together to deliver for our customers; our expertise, professionalism, and determination to never let others down drives  us to be passionate and serious about what we do, deliver customer value, yet always add a human touch 

As a company focused on connecting people through language, diversity and inclusion are fundamental to our company culture. RWS is an Equal Opportunities Employer and we are committed to ensuring that all employees work in an environment free from all forms of harassment and discrimination and one that actively promotes teamwork, diversity, and trust. All employees have a right to be treated with respect and dignity. RWS operates in a manner for the inclusion of all - any form of discrimination is expressly prohibited. Employees are selected and promoted on merit alone and no other factors whether race, gender, age, religion, marital status, gender identity, or disability are taken into consideration. 

We are proud to work in a company where all can succeed and grow their career and while RWS operates in accordance with all local employment laws if local law enables any form of discrimination this is against RWS company policy and we will adhere to the highest standard.

 

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