Brand Promotions Specialist
PenchoBeijingUpdate time: September 17,2014
Job Description
Responsibilities
1. Proactively explore and regularly manage important relationships with media and government.
2. Monitor government policies, media risks as well as consumer complaints with proper solutions.
3. Develop in-depth understanding of brand target consumers, propositions and personality.
4. Identify and activate meaningful opportunities for media co-op, sponsorship and brand alliances.
5. Contribute to build a strong brand image.

Qualifications
1. Has bachelor degree or above in related area
2. Should have prior working experience of two or more years.
3. Should be bilingual, have good verbal and communication skills in English and Chinese.
4. Has a good understanding of the Chinese market for mobile apps and software technology.
5. Is able to coordinate with various universities and organize promotional events such as product launch of the software.
6. Is able to gain feedback from the users of our software apps.
7. Is able to build relationships with our clients and project partners and build on the networks.
8. Has a good learning ability and grasping power to understand the higher-level management’s needs.
9. Should come-up with innovative and creative promotional techniques.

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