Intel has been a leader in the industry for over 50 years, successfully delivering innovative technology solutions and addressing key technology inflection points. As we enter the era of distributed intelligence and pervasive computing, Intel will continue to spark innovation to deliver on our corporate purpose to enrich the lives of every person on earth while also being the catalyst to enable our partners to move the world forward.

Intel recently launched a new brand platform and now has the opportunity to start building brand meaning and relevance behind the company's ongoing business transformation and to continue to deliver on our vision going forward. Intel is entering a new era, where our rich legacy drives our future, and where the pursuit of something wonderful fuels everything we do.

Our team is focused on establishing Intel's brand relevance and meaning and getting credit for our innovations among our targeted B2B audiences. The brand strategist role will be responsible to execute our brand campaigns and moments as well as develop compelling brand assets and processes to bring Intel's corporate narrative to life and amplify our brand voice.

This individual will work alongside team members in the Brand Strategy, Partnerships and Social Media team which is part of the Brand, Creative and Media (BCM) division of the Global Marketing Organization (GMO).

Responsibilities may include:

• Brand Campaign and Moments.

• Drive campaign strategy to increase brand affinity across targeted B2B audiences.

• Identify and evaluate opportunities for brand moments and experiences aligned to product launches and prioritized initiatives.

• Advocate internally to management team and collaborate across broader marketing teams for a seamless customer journey across marketing efforts.

• Project manage cross-team stakeholders, partners, and agencies from strategy through campaign execution.

• Execute integrated campaign including creative asset development, alignment with PR/Social/Digital teams, budget management, metric tracking.

A successful candidate will demonstrate:

• Willingness to understand and translate marketing objectives and strategies in a clear and concise way.

• Strategic capability to develop marketing plans, new engagement approaches and processes, and integrated campaigns.

• Strong project management skills with the ability to drive multiple projects at once and manage feedback and expectations across multiple stakeholders and groups.

• Willingness to work in a dynamically changing and often ambiguous environment .

Qualifications

You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates. This Position is not eligible for Intel immigration sponsorship

Minimum Qualifications:

• Bachelor's Degree in Business, Marketing, Communications or equivalent.

• 4+ years marketing experience spanning strategic, creative, campaign, sponsorship and partner work.

Global Marketing & Communications is responsible for Intel's brand management, end-user product marketing and go-to-market activation strategy for direct and indirect marketing programs worldwide

Other Locations

US, Arizona, Phoenix;US, California, Folsom;US, Oregon, Hillsboro;US, Texas, Austin

Posting Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.