岗位职责 Job Responsibility
- Lead all creative efforts in close partnership with key brand and cross-functional affairs
- Build,develop and lead the creative team with inspiration & motivation
- Develop overarching creative strategy and briefs to cascade to the team 
- Work closely with the brand&buzz team on quarterly theme creative development & moodboard direction, content strategy&creative iterations for different consumer channels, and build an internal process for creative iteration&versioning by channel
- Support quarterly creative budget and resource planning
- Act as the brand steward ensuring consistent usage and roll out of the new brand guidelines across all channels
- Creative direct seasonal initiatives and guidance for monthly themes and campaigns
- Photo,video&content concepting as well as on set direction to team
- Provide support on the content development, campaign media activations
- Constantly be on the pulse of lifestyle and pop-culture trends to help create buzz & relevancy for the brand
- Experience creating conceptual brand partnerships and collaboration ideas
Create a positive and collaborative work environment

岗位要求 Job Requirement
- 8+years’ experience in a brand & buzz role
- Deep understanding of marketing channels and consumer touch points, especially e-commerce, email,digital&social media
- Self Starter and can work in nimble, agile tech environments
- Leadership experience managing and mentoring a team of 4+creatives
- Performance & growth marketing knowledge
- Experience working on brand campaigns
- Ability to work cross functionally and reciprocally with multiple departments
- Good written and oral communication skills in both English and Mandarin
- Strong presentation & sell-in skills
Expertise with design software, presentation platforms, and project management platforms