In charge of regional Chirp products/system solutions business development for multiple applications including Mobile, Wearable, Drone, Scooter, Automotive and other IoT markets.

Survey & understand specific market needs for hardware, software, system solutions, and ecosystem (semiconductor, software, carrier, etc) working with Sales/FAE team to establish relationships with key players & partners

Work with major semiconductor partners to ensure major products, system solutions in their reference designs

Work with local famous mapping companies to enhance InvenSense’s navigation adaption and joint performance improvement .

Work with local software/algorithm partners to expand Motion, Audio, Navigation solutions and co-work with and provide joint support to target markets with complete solutions.

Establish the Eco-System for MCU integrated MEMS products/solutions through Hardware reference design and Software ( InvenSense Studio ) through multiple approach include but not limited to key partner, design houses engagement , university program ……

Work with HQ and optimize promotion materials and solutions for local Sales/FAE team.

Provide market & solution training to channel partners

Join local exhibitions, seminars & future PR events through HQ guidance & China needs

Qualification

Good knowledge of embedded systems, familiar with poplar embedded OS’s

Good relation with industry partners in Mobile, Wearable, IoT, etc.

10+ year Business Develop or Segment Marketing Experience in China markets, strong relationships with key backend partners including global and local brands. (good track record, North China or South China sub-regional experience also acceptable)

3rd party reference design, software co-work and joint promotion experience for complete solution, including hardware and software

Strategic thinker, quick learner and great negotiation skills

Good English communication skills, language, writing, presentation

Self-motivated , results oriented , team work

Leadership skills, understand matrix org structure and able to co-work with & share resource from NC/SC local team to accomplish work together .

Able to travel frequently (China and internationally)

Good English .

Baseband , AP , MCU system promotion experience is plus .

Strategic Marketing ( for example , define or customize products and solutions for China Market ) experience is a plus .