Business Marketing Analyst
安森美半导体贸易有限公司ShanghaiUpdate time: July 9,2019
Job Description
Job Description
Leadership
- Drive the effort in defining new platforms with application & design teams, establish platform road-maps consistent with corporate market strategy, and select new platforms for development among numerous investment opportunities.
- Establish effective marketing plans and achieve platform performance metrics goals.
- Build cooperative relationships with Global Sales, Manufacturing and Operations, and other Product Divisions.
Solutions Marketing Responsibility
- Maintain the current portfolio of Block Diagrams and develop next generation BD tools.
- Represent Solutions Engineering at various market and sales committees.
New Platform Development
- Identify, recommend and drive new platform development opportunities based on customer needs, market trends, business unit strategy and financial analysis.
- Work with the design centers on resourcing, planning and executing the platform development road-map.
- Collaborate with corporate marketing in creating marketing collateral, such as videos, blogs, press releases, training material, etc required for a platform launch.
- Develop and execute launch plans for new platform introductions.
- Create web landing pages for platform families and individual platforms.
Portfolio Management
- Manage the life-cycle and revisions of individual platforms.
- Manage platform sales leads and report performance metrics on a monthly basis.
Qualifications
Market Knowledge / Experience
- Experience in marketing/product management, strategic business planning, and new product development.
- Knowledge of the following market segments, including familiarity with relevant applications and key customers: Automotive, IoT and Industrial Power.
- Proven success in marketing, new product development, and product & technology management.
- Proven experience working with customers on design, business strategy, and product road-maps.
Requirements:
- Possess 1-4 years of demonstrated success in the semiconductor industry in similar positions.
- Candidates should have product management background and experience collaborating with a team of product and application professionals. The candidate must demonstrate good business sense, critical thinking skills, outstanding leadership and interpersonal skills, and a strong desire to succeed.
- Candidate is expected to support and/or present at various meetings and trainings, therefore candidate needs to have strong communication skills.
- Education: Bachelor or Master’s Degree in Business. BSEE preferred.
- 10-20% travel required
职能类别： 其他
微信分享
联系方式
上班地址：碧波路690号高科技园区8栋202室
Get email alerts for the latest"Business Marketing Analyst jobs in Shanghai"