CAB Marketing Specialist
礼来动物保健有限公司ShanghaiUpdate time: July 20,2019
Job Description
上海市 静安区

Position Description:

Responsibility for driving the strategy of key brand(s)/species. Drive the marketing planning for key brands(s)/species to maximize market opportunity and align with global branding guidelines. Improve sales, revenue and market share. Represent brand (s)/species among internal and external teams.


Functions, Duties, Tasks:

  • Accountable for the development and execution of the affiliate strategy and marketing Plan, in working with Management, Sales and Technical teams to ensure alignment and collaboration to maximize business.
  • Marketing analysis, Development and Execution of Affiliate Category and Brand Plan
  • Coordination of the production and supply of promotional material
  • Management of Expenditure, Production & Sales Forecasting/inventory
  • Focus on Customer Centricity
  • Development of business relationships with key opinion leaders and strategic accounts
  • Development of multi-channel strategy and implementation, especially in digital marketing area


Minimum Qualification (education, experience and/or training, required certifications):

  • Undergraduate degree above, major in Veterinary, animal science, marketing and other relevant area, Master degree preferred
  • Minimum of 3+years of experience in animal health industry including vaccine Marketing or related areas
  • Fluent English in both spoken and written, CET 6 is preferred

Other Information:

  • Travel: Up to 30%
  • Location: Shanghai Head Office (with some flexibility on exact location)

职能类别: 市场/营销/拓展专员 兽医

关键字: 宠物市场 伴侣动物 宠物营销

微信分享

联系方式

上班地址:石门一路288号兴业太古汇一座16楼

部门信息

所属部门:宠物事业部

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