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CC Corporate Brand Manager 企业品牌经理
西门子医疗系统有限公司ShanghaiUpdate time: August 1,2019
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Job Description
上海市 浦东新区

Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting?

Then come and join our global team as Corporate Brand Manager


Your tasks and responsibilities:

· Create compelling story on digital channels. Design, build and maintain brands digital platform presence, including WeChat, and other channel within greater China region. · Research and evaluate new social media channels, and create new channels which fit company needs and enhance target group online engagement. · Analysis of social media performance and assess against goals (ROI and KPIs), ensure performance of social buzz. · Design and create graphic, videos as well as other content related material to uplift company brand image · Develop and managing integrated campaigns online and offline based on corporate projects and events · Monitor overall ROI for the brand and work out methods to improve cost efficiency · Ensure consistent interpretation of global brand architecture, objectives and strategies, Ensure that brand image and position are properly maintained in all communication materials to promote & protect brand identity · Interact and communication with internal team and division, understand business needs and provide digital support

To find out more about the specific business, have a look at https://www.healthcare.siemens.com.cn/


Your qualifications and experience:

  • > 8 working experience
  • Bachelor or master Degree. Major in marketing or digital communication
  • Very creative, proactive, very good communication skills

Our global team:

Siemens Healthineers is a leading global medical technology company. 50,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.

Our culture:

Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That’s why we invite you to take on new challenges, test your ideas, and celebrate success.

Check our Careers Site at www.healthcare.siemens.com.cn/careers.

We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open. Click here to get started.

To all recruitment agencies: Siemens Healthineers does not accept agency resumes. Please do not forward resumes to our jobs alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees related to unsolicited resumes.


职能类别： 医疗器械市场推广

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上班地址：周祝公路278号

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