CRM manager - Global automotive brand
米高蒲志(Michael Page)TaibeiUpdate time: July 22,2019
Job Description
  • leading automotive brand, MNC

  • Regional exposure with empowerment on ensuring the development of the brand

關於我們的客戶

Our client is one of the leading brand in automotive industry, with long history in the market, they driving to bring innovation to the world.

職務說明

  • Develop a strategic customer journey model and framework across the entire customer lifestyle
  • Day-to-day execution of campaign activity based on clear ROI analysis supporting Brand, Events, Experiential and PR
  • Develop regional prospect and owner dialogue programs
  • Deliver stand-alone high profile CRM campaigns to drive targeted acquisition through affinity partnerships
  • Day-to-day management of the CRM data environment, including ongoing analysis and reporting.
  • Responsibility for CRM system landscape, including the development of enhancements and roadmap development
  • Compilation, and execution of, a cross functional Dealer CRM strategy - known as 'Customer Transformation"
  • Collaborate with Sales and Dealer Marketing to drive dealer usage of CRM systems and processes
  • Maintaining and building a knowledge and awareness of new CRM technologies and best practices.
  • Comprehensively analyze and report purchase funnel metrics and prepare recommendations based on the analysis.
  • Maintain and exercise an understanding of the impact and implications of data related decisions and actions on other areas within the CRM environment.

理想的應徵者

  • At least 6 years of working experience focus on CRM
  • Experience with CRM related to premium brands or products with at least three years experience in a management position.
  • Strong strategic planning, implementation and project management skill set.
  • Self motivated, independent, able to take initiatives and drive change.
  • Excellent oral and written communication skills
  • Familiar with Microsoft office software.

福利待遇

Excellent offer with pot entail to grow and autonomy on work

聯絡:
Deidra Wong
職務編號: 4003410
+886 2 8729 8242
CRM Manager, automotive - open for non automotive background
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Our client is one of the leading brand in automotive industry, with long history in the market, they driving to bring innovation to the world.

職務說明

  • Develop a strategic customer journey model and framework across the entire customer lifestyle
  • Day-to-day execution of campaign activity based on clear ROI analysis supporting Brand, Events, Experiential and PR
  • Develop regional prospect and owner dialogue programs
  • Deliver stand-alone high profile CRM campaigns to drive targeted acquisition through affinity partnerships
  • Day-to-day management of the CRM data environment, including ongoing analysis and reporting.
  • Responsibility for CRM system landscape, including the development of enhancements and roadmap development
  • Compilation, and execution of, a cross functional Dealer CRM strategy - known as 'Customer Transformation'
  • Collaborate with Sales and Dealer Marketing to drive dealer usage of CRM systems and processes
  • Maintaining and building a knowledge and awareness of new CRM technologies and best practices.
  • Comprehensively analyze and report purchase funnel metrics and prepare recommendations based on the analysis.
  • Maintain and exercise an understanding of the impact and implications of data related decisions and actions on other areas within the CRM environment.

理想的應徵者

  • At least 6 years of working experience focus on CRM
  • Experience with CRM related to premium brands or products with at least three years experience in a management position.
  • Strong strategic planning, implementation and project management skill set.
  • Self motivated, independent, able to take initiatives and drive change.
  • Excellent oral and written communication skills
  • Familiar with Microsoft office software.

福利待遇

Excellent offer with pot entail to grow and autonomy on work

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職務類別:行銷企劃
子類別:客戶關係管理 (CRM)
產業:快速消費品(FMCG)
地區:台北
合約類型:全職
招募顧問名稱:Deidra Wong
招募顧問電話:+886 2 8729 8242

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