· Analyze data or insights to determine industry and consumer trends
· Understand brands’ equity, business and opportunities
· Understand channels’ landscape and opportunities
· Propose promotional ideas which fit with each brand at certain time
· Liaise with marketing teams to align promotional activities of a product category
· Secure approval from relevant stakeholders for implementation
· Collaborate with different functions for implementation supervision
· Propose forecasts for product demand to ensure the availability of inventory
· Assume responsibility of budget management for category
MINIMUM BACKGROUND/ EXPERIENCE REQUIRED
· Proven experience in brand or channel management
· Solid knowledge of below-the-line operation
· Strong collaboration and leadership skills
· Proven characteristics in Attention to details & Follow through
· Fluent in English
· Strong in Data Analysis, analytical thinking
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