At Intel, we create world-changing technology that enriches the lives of every person on earth. 

This team contributes with 1 billion of revenue to the Channel Sales Organization, and we are currently looking for a passionate individual that can help us drive this success while helping our customers to continue developing on current and future areas of growth for Intel.

Channel marketing managers develop and implement marketing programs that target specific channels to promote services or products, increasing sales. This role includes creating marketing plans, staying up-to-date with the latest digital trends, and coordinating campaigns within the marketing team and with department heads.

In this role, responsibilities include but are not limited to:

• Evangelizing, influencing and winning the partner ecosystem decisions in two levels: broad channel and focused accounts by offering products and solutions based on Intel and its fellow travelers' products and services.
• Builds relationships with key account executives, understands Canada's different market dynamics and provides sales and marketing tools, programs, campaigns in order to drive results that benefits our channel driving their preference for Intel while achieving our business KPI's and results for the region.
• Develops and implements marketing strategies to optimize channels or in country routes to market.
• Defines and implements go to market programs for direct and indirect partnering marketing programs.
• Develops implementation strategy and marketing materials in conjunction with field personnel to the identified sales channels.
• Track and analyze program data/indicators to improve program impact.
• Lead, direct and manage external consultants, agencies and other third party vendors.
• Evaluate and manage new strategic business opportunities, initiatives, partnerships, alliances and/or joint ventures.

A successful candidate will demonstrate the below skills:

• Strong understanding of the channel ecosystem.
• Comfortable working across matrixed organization to work with multiple stakeholders.
• Experience managing external vendors.
• Experience managing marketing budget
• Desire to achieve sales through marketing campaigns
• Demonstrated experience influencing multiple stakeholders to define and achieve common objectives and execute sales and marketing strategies.

Are you a non-commissioned employee considering this role? If so, please review the Grade Reclassification Q&A and the How Grade Reclassifications Work video for more information on how compensation changes when moving between these roles. Additional information can be found here on our Internal Transfer’s page.

Qualifications

You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates.

Minimum Qualifications:

• Bachelor's degree in Marketing, Business Administration, Engineer or similar fields.
• 4+ years of relevant related experience such as: proved experience developing marketing campaigns w/ROI , influenced revenue, etc. and proven project management skills with record of managing multiple projects in parallel.
• 5+ years Advanced PowerPoint, Excel and Microsoft Office.

Preferred Qualifications:

• Understanding of high technology sales in Canada.
• Understanding of either Cloud or IoT Go-to-market dynamics.
• Understanding of go-to-market channels and customer value chain including but not limited to distributors, resellers, OEMs, ISVs, System Integrators, Service Providers, and other Industry participants.
• High technology solution sales and marketing.
• Knowledge in Digital Marketing.
• French language, a plus.

Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.

Other Locations

Canada, Montreal