Commercial marketing director
PurelivingchinaShanghaiUpdate time: January 24,2015
Job Description
Responsibilities:
The Marketing Manager works with Sales and Business Development team members in all offices to drive lead generation & closure through compelling online and offline marketing activities and channels.
• Create marketing strategy & annual plan based on business strategies and goals to deliver qualified leads within budgeted spend; execute plan, adjusting as needed
• Create market communications highlighting topics for use by Sales and online channels
• Create distinct marketing collateral for our two customer channels (commercial and residential)
• Manage social media: company website, blog, Facebook, Twitter, Weixin, LinkedIn
• Plan and execute public marketing events such as fairs, exhibitions, etc.
• Prepare and send out bimonthly marketing e-newsletter
• Assess and prioritize media channel partners and work with them to increase market outreach

Key Deliverables:
• Client-facing marketing materials: brochures, flyers, event posters, how-to-guides, FAQs, case studies etc
• Identification of and smooth execution of conference/event participation (booths, presentations, etc)
• High-quality leads generated through key events and other communication channels, including online

Requirements:
• Minimum of 4 years of work experience related to marketing strategy and execution
• Industry experience within the following industries preferred: design and architecture, facilities management, corporate real estate, property management, environmental or testing services, HVAC
• Strong and effective communicator – both written and spoken
• Graphic design and layout experience
• Understanding of importance of brand consistency and experience
• Experience managing teams, vendors, and partners
• Proficient in English and Chinese; must be able to write Chinese at a native level

Personality and fit:
• Interested in and knowledgeable about sustainability, green building, and healthy indoor environments
• Likes working in collaborative team environments with high amount of freedom
• Enjoy meeting others in the same industry and looking for ways to collaborate
• Likes setting your own priorities based on the needs you hear from direct manager and team members
• Strong time and project planning skills so no last-minute rush
• Passion for making a difference, continually learning, and helping people
• Focuses on getting things done, not how long it takes

Work location & hours:
• About one-third of work time is visiting partners locally; remainder of time is typically spent in office
• Working hours are typically from 0930-1830, but our company supports a flexible and project-based work schedule; work may entail occasional weekends, but if required, will be offset by time off on another workday

Locations:
This position is for the Shanghai main HQ office
• Shanghai office: 753 Yuyuan Rd, Jing’an District, located two min from Lines 2 & 11 (Jiangsu Lu)

Benefits:
• Competitive monthly base salary
• Annual performance bonus
• Annual vacation: National holidays + 5 days of paid personal vacation (increases to 10 days after 2 years)
• Staff discount of wholesale cost + 10% for all services or products offered by PureLiving or through its partners; this is meant for personal use and not for resale
• Chinese welfare benefits to include:
o Medical
o Social welfare
o Unemployment
o Housing fund
• Foreigner staff benefits include:
o Medical insurance
• Training:
o One week company and job orientation
o Two weeks job shadowing
o Buddy/mentor program
o We also encourage and subsidize professional certification.

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