JOB DESCRIPTION

Job Title: Communications Manager

Reporting Line: Senior Communications Manager

Department: Public Affairs

Position Description:

This position mainly focuses on external communications, particularly targeting at media. The role is critical to communicate Medtronic’s key messages successfully specifically through maintaining strong media relations, developing and implementing high value communication programs to support Medtronic’s business, shaping the brand identity and protecting and enhancing the company’s reputation in China.

Key Responsibilities:

(Responsibilities may include the following and other duties may be assigned)

• Provide strategic communications support, ensuring high impact external communications programs are delivered to maximize brand influence and help shape the environment.

• Ensure communications programs are executed and delivered across all appropriate channels, including traditional and digital media.

• Act as first point of contact for media across the areas; develop, strengthen and maintain strong relationships with a broad range of key journalists and media titles.

• Proactively identify opportunities to communicate about Medtronic corporate initiatives externally to maximize positive media coverage.

• Play active role in day-to-day management of Medtronic’s press office, news monitoring and sentiment.

• Assume responsibility for the development of media materials and correspondence including key messages, press releases, speeches, scripts, media briefing documents, Q&A and issues management materials, etc.

• Identify threats and support the management of issues to minimize risk to the brand and business.

Minimum Requirements/Qualifications

• Bachelor or Master degree(s) in communications, journalism or other related majors.

• 7 - 10 years of proven experiences or leadership in corporate communications at either in-house or agency.

• Demonstrable experience of successfully developing and delivering corporate communications strategy, strategic communications and media relations programs.

• Solid media relations experience, specifically in landing signature stories with healthcare/social affairs/business media outlets.

• Excellent project management skills, including planning and prioritization skills.

• Excellent written, presentation and verbal communication skills.

• Good knowledge and understanding of the medical device industry and healthcare environment in China.

• Demonstrable experience in managing issues from a media perspective.

Key Skills and Personality Competencies

• A team player. Ability to interact, communicate and manage expectation from stakeholders.

• Proactive and self-motivated. Be able work independently under pressure in terms both time and quality.

• Creative. Courage to contribute ideas and take initiative toward shared goals.

上班地址：上海