[Consumer] - Retail Marketing Head
Johnson & Johnson Family of CompaniesMong Kok, KowloonUpdate time: September 7,2019
Job Description
Overall purpose of job:
This person will responsible to lead Commercial Strategy & Planning and Retail Excellence for Customer Development in an Asia Pacific market.
Essential duties and responsibilities:
- Leads the Commercial Strategy, Planning and deployment across the organization
- Manages, develops the Category, Consumer Marketing, Digital, Analytics and Trade Marketing teams
- Responsible for the Commercial organization evolution, processes, BP and Commercial Grids to achieve goals
- Development of Commercial Goals, Media/BME Planning and Sufficiency, Investment Strategy
- Development of Go-to-Market Strategies (Category Growth, Trade, 5P by Retail Environment)
- Category / Retail Environment (RE) / Shopper needs into New Product plans
- Deployment of Channel and Customer level business targets
- Deployment of quarterly business plans (go-to-market and new products) for retail execution
- Commercial and Activity grid management
- Leads and owns Revenue Growth Management to unlock growth, pricing and GP expansion
- Brand Equity and Portfolio
- Assortment/Distribution/Mix
- Pricing
- CIW/ROI/TPM
- Terms & Conditions Structure
- DSO (Free Cash Flow)
- Commercial Policy Governance
- Leads Retail Excellence
- Route to Market effectiveness
- Perfect Store strategy, coverage, deployment, agency management, technology and execution
- Retail Excellence Framework, training and Governance
Qualifications
Essential knowledge and skills:
- Minimum Bachelor’s Degree from recognized Colleges/Universities
- Proven track record of minimum 10yrs in building Brands, Equities, Categories, Channels or Customers in FMCG
- Proven track record in leading Customer teams and Shopper/Trade Marketing teams
- String Financial acumen and understanding of market and brand P&L
- Ability to build, lead and develop high performing teams
- Ability to drive process & systems simplification as well as continuous process improvements
- Strong analytical mindset and ability to translate trade/customer/shopper insights and strategies into strong goto-market priorities and execution plans
- Ability to build, align, communicate & execute effective retail execution frameworks
- Ability to engage senior cross-functional stakeholders to shape and align commercial objectives, systems and processes
- Demonstrated ability to adjust approach based on different situations
- Self-motivated with strong operational discipline to deliver against financial budgets, timelines and ROI objectives
Core competencies required for this role:
- Strong inter-personal skills
- Ability to effectively influence across the organization up and down at least 1 to 2 levels
- Connects insights to strategy to action
- Strategic thinking with a bias for action
- Analytical and problem-solving mindset
- Strong follow through and operational discipline
- Good proficiency in written and spoken English language
Primary Location
China-Hong Kong S.A.R.-Mongkok-
Organization
Johnson & Johnson (Hong Kong) Ltd. (8060)
Job Function
Marketing
Requisition ID
1905768908W
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