ROLE SUMMARY

Reporting to the Hospital Category (i.e. Critical Care Sterile Injectables and Anti-Infectives), the Country Brand Manager is responsible to drive the revenue growth, accelerate access and new launches of products.

ROLE RESPONSIBILITIES

• Accountable for the strategic plan that maximizes patient impact and delivers against financial objectives for the Hospital Portfolio end-to-end.
• Accountable for tailoring (glocalizing) global brand strategies, tactical programs and TA-specific customer experiences to meet local market needs.
• Lead the cross functional brand/portfolio team and is accountable for its effectiveness and performance
• Accountable for the planning and coordination of the stakeholder engagement, across functions, to meet portfolio objectives.
• Accountable for developing the organizational capabilities necessary to execute the strategic plan.
• Responsible for the revenue and DME forecasts
• Drive launch strategy
• Drive and influence growth product strategies
• Influence foundational product strategies
  

QUALIFICATIONS

• At least 3 years of marketing experience in the Pharmaceutical industry; experience in consultancy firms will also be considered.
• Bachelor Degree or equivalent required, Master degree desired
• Proficiency in English and local language, MS PowerPoint/Excel
  

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.