RWS Holdings plc is the world’s leading provider of technology-enabled language, content management and intellectual property services. We help our customers to connect with and bring new ideas to people globally by communicating business critical content at scale and enabling the protection and realization of their innovations.

Our vision is to help organizations interact effectively with people anywhere in the world by solving their language, content and market access challenges through our collective global intelligence, deep expertise and smart technology.

Customers include 90 of the globe’s top 100 brands, the top 10 pharmaceutical companies and 18 of the top 20 patent filers worldwide. Our client base spans Europe, Asia Pacific, and North and South America across the technology, pharmaceutical, medical, legal, chemical, automotive, government and telecommunications sectors, which we serve from offices across five continents.

Founded in 1958, RWS is headquartered in the UK and publicly listed on AIM, the London Stock Exchange regulated market (RWS.L).
For further information, please visit: www.rws.com.

 

About the Role
 
The successful candidate will boast an impressive portfolio of varied content and is naturally collaborative, meticulous and creative, thriving in a fast-paced environment.

Key Responsibilities

• Collaborate with product marketing and marketing program teams to create campaign messaging and strategic content plans that support demand generation across sales stages.
• Serve as a lead writer for a range of marketing materials for campaigns and RWS Brand initiatives (whitepapers, case studies, eBooks, video storyboards, presentations, website and campaign content)
• Collaborate directly with creative services, providing creative input to transform your content into inspired pieces that maximize conversion
• Support the content creation process with external writers, ensuring that outside resources understand the RWS writing guidelines and create content to support the RWS Brand
• Work closely with video services to create scripts and brainstorm storyboards that help tell compelling stories
• Interview customers and craft a range of testimonial assets including videos, case studies and presentations that help sell the RWS success story
• Work closely with the web team on content to continuously improve the customer journey online
• Copy edit high-touch marketing content, ensuring the principles of good storytelling are applied for the channel, asset and audience at hand; that its optimized for the web and inbound marketing; 

• Proven ability to turnaround high-quality copy within a short timeframe, applying our style guide and tone of voice consistently across a wide range of assets
• Proven ability to adapt writing style as appropriate for the target audience (personas, business area, industry), asset type, channel and point in the sales cycle
• Demonstrates excellent proofreading experience: attention to detail (spelling, grammar, typos) and high level of accuracy
• Proven research and interview ability, asking probing questions tactfully to establish the story angle. Experience working directly with customers a plus
• Ability to effectively communicate complex information and ideas, crafting easy to understand, engaging copy for the target audience
• Conceptual thinker able to visualize creative and unique approaches to storytelling 
• Proven ability to create content that is localized into multiple languages
• Excellent interpersonal and communication skills, both written and verbal
• Possesses a strong focus on customer service both internal and external, and is a natural collaborator
• Proven ability to work well under pressure, effectively prioritize and manage high-volume workloads
• Ability to simultaneously serve multiple stakeholders with demanding deadlines from all areas of the business and from different global markets
• Possesses good project management skills with a high level of organization and a flexible approach
• Highly self-sufficient and self-motivated, comfortable managing own workload independently
• Fast learner able to get up to speed quickly with a complex, fast-paced and evolving business
• Knowledge of customer experience as it relates to the technology sector with good commercial awareness, a distinct advantage
• Good technical understanding with an ability to pick up new tools quickly using a number of IT packages
• High commitment to the success of the team and business, and demonstrates a strong work ethic
• A can-do positive attitude with high levels of passion and enthusiasm

 

% of Time	Responsibility
20%	Content strategy – Collaborate with marketing teams to develop campaign messaging and strategic content marketing plans that support the complete marketing and sales cycle.
60%	Write, edit and optimize content – Deliver high quality, on brand content that supports SDL’s vision and business objectives.
20%	Project management – Meet and collaborate with stakeholders and team members as part of the content strategy and creation process, manage projects with external writers and content administration