About Allergan Aesthetics At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit www.AllerganAesthetics.com. JOB SUMMARY: Allergan Aesthetics is passionate about customer-centricity, and our International Marketing team champions this principle every day. This curious group of innovators, dreamers and doers strives to deeply understand people (HCP/Customers/consumers) and their evolving needs, and then create engaging brands, products and experiences. Reporting to the Brand excellence and Portfolio Marketing Director, The Customer Experience Lead is responsible for the following key areas: Defines HCP customer strategy and informs how our brands are marketed with our core target group of providers. This role interacts with other related functions and processes (ISM, BTS, IBE, Finance, Medical, GCD, Legal, Compliance) creating appropriate strategy, tools & resources to cascade. Takes a cross portfolio view and co creates with International Brand Leads, Allergan Medical Institute, Intl Business Excellence Team to coordinate the Allergan Value proposition to HCPs. Define, consult, and organize how the entire portfolio comes to life with customers. Ensure coordinated development of omnichannel capabilities (planning, content & deployment) in International and Country teams. Provide overall leadership of the HCP omnichannel strategy through outside in thinking. Provides overall leadership of the HCP Customer omnichannel, coordinating and aligning the efforts of IBE, BTS & ISM to address needs identified in Strategic Brand plans. Builds tools and marketing capability to embed omnichannel in brand tactical plans, collaborates with IBE, Allergan Data Labs & Finance to develop core KPIs. Collaborates with BTS & IBE to develop coordinated plans for the development of omnichannel capabilities (planning, content & deployment) in International and Country teams. Other key areas of focus: Collaborate with International Brand teams to deliver brand strategy to customers on OmniChannel offerings Identify non brand market value drives for HCP customers to foster the Allergan Value Proposition Training and facilitation for International Brand Teams Development of Area Teams as facilitators and coaches Create learning resources to support omnichannel capability development (exc.Technical capability) Collaborate with BTS function to deliver solution to deliver on customer (HCP) strategy and experience Build tools and capability to embed omnichannel in brand tactical plans Collaborate with IBE, ADL Digital & Finance to develop core KPIs Coordinate development of portfolio strategic & tactical plans Coordinate cross-functional delivery of tactics Execute prioritised HCP-focused portfolio marketing tactics Brings brand strategy to life for customers through use of platforms such as Sales Force Marketing Cloud KEY DUTIES AND RESPONSIBILITIES: Lead and develop HCP Customer strategy and execution program internationally, championing our internal processes, tools and templates to create a consistent and cohesive way of marketing within Allergan Aesthetics 40% Partner with Intl Brand Leads, US, Area and Country subject-matter experts to develop the materials, guidance and training to implement the program successfully tracking performance over time and continuously improve the program based on results 30% Coordinated development of omnichannel capabilities (technical, planning, content & deployment) in International and Country teams 20% Be a strategic advisor to the wider International marketing team 10% Qualifications JOB QUALIFICATIONS Education and Experience Bachelor’s Degree in Business, Marketing or related field Minimum 5 years’ experience in digital and email marketing, ideally including B2B eCommerce experience ideally in a regulated or HCP environment Professional Marketing experience in aesthetics or medical device desired Experience in marketing positions with regional or global responsibility translating brand strategy into digital activation and building Omni Channel capability Experience understanding omnichannel sales and marketing environments which include a F2F component Experience in contributing to brand strategy and tactical planning in a cross-functional team environment, including strategy formulation, competitive and customer analysis, and tactical program development Excellent teamwork skills with proven ability to collaborate across multiple disciplines to ensure success and ability to influence cross-functional teams without formal authority Ability to manage and drive multiple simultaneous initiatives with impeccable attention to detail and demonstrated ownership over an initiative’s success Success in executing CRM campaigns using SalesForce Marketing Cloud or equivalent Experience navigating complex communication environments with active push and pull omnichannel sales and marketing strategies driving successful, growing customer relationships through digital channels that move them along an adoption ladder. Experience of shaping organizational omnichannel strategies and building capabilities to execute them Track record of driving success in B2B eCommerce platforms, from customer acquisition to overall sales growth Essential Skills and Competencies (includes Licenses, Credentials) Excellent analytical skills & ability to interpret data to drive business performance (e.g. Measuring success of individual campaigns and their contribution to business performance) Comfort in a rapidly changing environment with competing and shifting priorities Existing (or ability to develop quickly) knowledge on the forefront of key trends for digital brand strategy, ecommerce, search, online advertising, mobile and social, HCP marketing Understanding of SAP & SalesForce Commerce Cloud preferred Understanding and ideally experience with B2B and loyalty programmes that align with commercial policy in a regulated pharma or medical device environment High competency with Microsoft Office PowerPoint, Excel, Word. Fluent in English Availability for frequent travel internationally (~20%) #LI-AP1 Travel No Job Type Experienced Schedule Full-time Job Level Code M About AbbVie AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. Equal Employment Opportunity At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.