1. Do a good job in the daily operation and maintenance and content update of Twitter, Facebook, Linkedin, Quora, YouTube and other platforms, and constantly analyze the policies and algorithms of overseas promotion platforms, develop new channels, expand information dissemination, and establish and maintain user ecology;
2. Integrate foreign trade market resources, find high-quality external chain platforms, B2B platforms, SNS, etc., release company and product information through multiple channels, and increase brand exposure in overseas markets;
3. Responsible for planning and implementing overseas advertising, company and product promotion strategies and activities;
4. Find and connect with industry KOLs, establish cooperative relationships, and use KOLs to promote brands and products;
5. Investigate and analyze industry friend business information, and produce friend business dynamic reports to share with business personnel;
6. Cooperate with the SEO specialist to carry out market development work, and continuously improve the brand awareness and reputation;
7. Other foreign trade market promotion work.