Responsibilities

• Improve and oversee ROAS/ROI (Facebook/Instagram) and to allocate budget and resources effectively
• Identify and establish accurate customer segments to provide strategic, actionable insights
• Regularly conduct AB testing and exploring new growth opportunities
• Work with cross-functional teams to achieve marketing agendas

Requirements

• Degree in an analytical field such as Statistics, Math, Engineering, or Marketing
• 6 years of experience in relevant field, data analytics, and advertising platforms (Facebook/Instagram)
• Proficient in SQL and Google Analytics is a plus (able to be trained)
• Display strategic problem solving skills and Strong Data minded
• Ability to work under pressure, and quickly adapt
• Start-up experience will be an advantage