JOB TITLE：Web and Digital Marketing Specialist

DEPARTMENT Marketing

SUPERVISOR Director of Admissions and Marketing

OBJECTIVES

The Web & Digital Marketing Specialist is responsible for optimisation and updating of online registration and brand presence at all web domains associated with the three schools in Wellington College Hangzhou; Wellington College International Hangzhou, Huili School Hangzhou and Huili Nursery Hangzhou.

This individual is passionate about web performance, relishes the opportunity to work with a broad range of stakeholders in order to maximize results, and possesses a strong combination of technical, analytical and project management skills. Reporting to the Marketing Manager, and in collaboration with the Director of Admissions and Marketing, the specialist will also work closely with IT teams, the Wellington College China Central Office, and external vendors and agencies currently engaged with Wellington College Hangzhou.

QUALIFICATION

Education Bachelor's degree or above

Language Business level communication in English and Chinese, written and spoken

EXPERIENCE Working A minimum of 3 years working experience required

EXPERTISE

• Solid knowledge and understanding with new media Operations
• Experience with website, social media and SEO/SEM
• Experience with WeChat, understands OAs (Official Accounts) and MPs (Mini Programs), and how both can be leveraged to run successful campaigns.

上班地址：宁围镇杭州市萧山区惠立学校