Raze Technology is looking for a talented and passionate Digital Marketing Specialist, directly reporting to the CEO, to join our team.

Leading Raze's Digital Marketing team will be challenging yet rewarding. We are a young startup with an enormous potential. It will force you to push your comfort zone and test your capabilities as a marketer. As a leader of our digital marketing team, your contributions will play a paramount role in our companies growth and success.

As our Digital Marketing Specialist, you’ll enable our business to serve our e-commerce/ digital consumers, reach and exceed financial goals and build the Raze brand by driving traffic, revenue and maximizing efficiency in all digital marketing channels. You will define and execute the overall digital performance marketing strategy.

Responsibilities:

• Develop and execute expansion and growth strategies for key marketing channels including paid search, organic search, affiliates, online media and social media.
• Oversee and manage all web, marketing and advertising campaigns, A/B testing, Google Analytics, SEO/SEM at Raze.
• Lead and motivate the team to do what is needed to drive growth.
• Detailed oriented and results driven: desire and ability to meet KPI.
• Create high value consumer segmentation strategies inclusive of repeat/retention programs across marketing channels.

Requirements:

• BA degree and 3 + years of experience in marketing, ad agency, data analytics, ad specialist in online media/platform such as Facebook, Instagram and Google
• Result-driven and self motivated. Must have special interest in digital marketing and envisions future of digital media and has a good understanding of digital technologies, mobile, Internet, social and general digital market environment
• Must be able to work well under high pressure and work cross-functionally in a metrics organization.
• Great storyteller
• Ability to analyze data, model, and understand user problems to identify key opportunities for improvement.
• Excellent command in English and Chinese