Marketing Specialist

Are you passionate about b2b marketing? Would like to grow your career in an international company and target international markets?

We are currently looking to hire a Marketing Specialist to help support the marketing team by driving growth in a fast paced and growing industry.



Responsibilities and Accountabilities

● Design and implement digital campaigns across multiple channels
● Conduct market research to learn about consumer requirements, habits and trends
● Manage the company website (content management, updates, design improvements, etc)
● Coordinate the creation of digital content (e.g. blogs, press releases, newsletters)
● Liaise with Marketing, Sales and Production teams to ensure brand consistency
● Manage third-party vendors and external agencies
● Suggest and implement direct marketing methods to increase profitability
● Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
● Undertake individual tasks of a marketing plan as assigned
● Stay up-to-date with digital media developments

Requirements

● 2 Years experience as marketing specialist or similar role
● BSc/BA in marketing, communications or equivalent
● Exceptional communication and writing skills in English and Chinese
● Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
● Demonstrable experience in marketing data analytics and tools
● Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
● Well-organized and detail oriented
● Commercial awareness partnered with a creative mind

Preferred Requirement
● Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired