Digital Marketing Strategist
GetLinks Investment Holding Company LimitedHong KongUpdate time: August 23,2019
Job Description
We are looking for a skilled and results-driven Digital Marketing Strategist for our client.
The ideal candidate will coordinate various digital mediums and assist our client in reaching specific goals. The Digital Strategist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.
You will play a pivotal role in growing the group's business, customer base and improving user experience. You also work on integrating digital assets, raising brand awareness, collaborating on marketing campaigns, leading digital activation projects, and measuring the efficiency and effectiveness of digital channels.
Ideal candidates for this position should be innovative, web and multimedia savvy. Ultimately, you should have a firm grasp of the various digital touch points, steer the organization's digital narrative, and drive highly effective digital campaigns.
Key Responsibilities:
You will play a pivotal role in growing the group's business, customer base and improving user experience. You also work on integrating digital assets, raising brand awareness, collaborating on marketing campaigns, leading digital activation projects, and measuring the efficiency and effectiveness of digital channels.
Ideal candidates for this position should be innovative, web and multimedia savvy. Ultimately, you should have a firm grasp of the various digital touch points, steer the organization's digital narrative, and drive highly effective digital campaigns.
Key Responsibilities:
- Evaluate and implement improvements on digital strategy.
- Have a deep understanding of the strategy, develop a plan that connects the brand to the online consumers.
- Research the latest digital tools and interactive trends.
- Optimize SEO.
- Create integrated and cost effective digital strategies.
- Drive value for the organization.
- Develop solutions to meet company’s brand objectives based on consumer insight and data.
- Engage with clients, business teams and management.
- Map out how digital assets will be optimized for business results. Define and action digital events.
Requirements:
- Degree in Advertising, Marketing, Communication, Science or equivalent.
- Excellent written and verbal communication skills.
- Firm grasp of emerging digital tools.
- Thorough understanding of digital touch points.
- Excellent interpersonal and management skills. Insightful and perceptive.
- Business knowledge.
- Deadline driven.
- Possess broad knowledge of best digital practices.
Interested parties please click to apply job.
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