Position Description: We are seeking an experienced and innovative Marketer to lead the formation of our digital marketing center of excellence. This candidate has the opportunity to join a dynamic marketing organization poised for transformation with digital at the heart of the capability set.  We are looking for a self-starting senior leader who has a proven track record of being able to set up high performing teams that scale globally. This ideal candidate has a demonstrated history of driving change and tangible impact in high-growth, fast-moving environments. Responsibilities: \- Create, lead and grow a team charged with the creation of digital marketing programs for our company.  The scope includes social media expertise inclusive of owned, earned and paid, e-commerce expertise and omni channel experience. Core capabilities in web, SEO/SEM, marketing database management and optimization, email, and display advertising campaigns. \- Measure and report to Marketing Stakeholders the performance of all digital marketing programs against ROI and KPI goals. \- Leverage data gathered through A/B testing and measurement experiments to optimize user funnels, increase conversion and support Lenovo’s account based marketing (ABM) programs. \- Partner with internal content teams to deliver effective content for digital demand generation programs, supporting each stage of the buyer journey for targeted personas. \- Create insightful analytics and reporting for marketing management, product and content marketing, and other internal constituencies Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points \- Collaborate with Creative & Demand Generation teams to develop and execute creative with audience testing. Applying key behavioral takeaways to optimize campaigns and establish best practices and benchmarks. \- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. About Lenovo Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. Join us in defining our world of tomorrow and creating smarter technology for all! At Lenovo, we manufacture one of the world’s widest portfolios of connected products, including PCs (ThinkPad, Yoga, Lenovo Legion), tablets, smartphones and workstations as well as augmented and virtual reality (Mirage, ThinkReality) and smart home/o¬ffice solutions, software and services. Lenovo’s data center solutions (ThinkSystem, ThinkAgile) are creating the capacity and computing power for the connections that are changing business and society. #### Position Requirements: Qualifications: • Bachelor's Degree required. Masters degree with emphasis in digital/social marketing preferred • 15+ years of technical marketing communications program management experience • Strong high tech/IT business/offerings knowledge, business operations and financial acumen • Experienced in Content-focused digital customer-engagement marketing • Thorough knowledge of applying marketing analytics to produce business/revenue growth • Creative acumen via experience in visual and verbal communication systems • Experience managing multiple agencies/partners to common results • Proactively anticipates emergent technologies and coaches others on alternative media solutions We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.