The Digital Experience Coordinator is primarily responsible for executing and supporting the global digital strategy on Intel.com for our corporate strategy/content, Foundry and other workstreams.
We partner closely with internal marketing teams across communications/marketing and corporate strategy as well as external agency partners and business unit marketing strategists to deliver digital experiences that delight our audiences and drive growth and preference for Intel.
The role spans ideation, execution and ongoing optimization. As a digital experience strategist, you will execute digital experiences on Intel.com. This includes guiding the design process with our creative partners to ensure our specific .com requirements are being met, oversee production of the pages, ensure measurement frameworks are being developed to analyze performance of the page and oversee ongoing optimizations.
Additionally you will guide the operations and support model for this area of the site and content, ensuring that stakeholders needs are being met and we're meeting organizational and team goals.
This role will work closely with their digital counterparts, UX strategists, business unit stakeholders/subject matter experts, comms, marketing strategy teams, creative teams and external agencies as well as Publishing, IT and Geo stakeholders. This role will manage several projects concurrently and will be required to effectively balance competing priorities and tight deadlines.
Responsibilities may include:
Lead creation and execution of digital strategies across Intel.com
Creation and execution of content strategies tightly aligned to customer insights and data
Management of the content across our Corporate digital experiences on Intel.com
Recommendation of process improvements for greater efficiency and effectiveness
Synthesize and analyze project data and information and provide clear recommendations for optimization or projects
Work closely with Digital Producers/publishers to manage the content lifecycle including content refresh, off-time, refresh and EOL
Partner closely with other teams that manage and maintain content on intel.com
Other duties assigned
A successful candidate will demonstrate:
Ideal candidate is digitally literate and possesses significant knowledge of the web and related technologies
Understand how to craft and implement digital strategies that can scale globally
Expertise in applying persona/market segmentation, messaging, brand strategy and creative into a digital environment
Excellent stakeholder management skills, ability to forge strong relationships and build influence
Familiarity with web design, user experience strategies, information architecture, and navigation structures
Knowledge of B2B marketing strategies and web landing page best practices
Understanding of A/B testing
Understanding of SEO/SEM principles and application
Ability to make web page optimizations based on performance data
Ability to work effectively in a constantly changing and sometimes ambiguous environment, make decisions quickly, manage simultaneous projects, and work with many stakeholders across internal groups and geographies
Must be a relentless collaborator, problem solver and comfortable extending yourself to build new relationships and establish trust
Must have experience working in digital marketing at a global, large scale semi-conductor company
Strong presentation, and communication skills. Attention to detail and organization are also key
Operationally savvy and able to manage workstreams, timelines, and processes
Adobe Analytics and/or Adobe Experience Manager experience is a plus
Proficiency with Microsoft Office
Excellent samples of work available to discuss
Qualifications
You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates. This Position is not eligible for Intel immigration sponsorship
Minimum Qualifications:
•2+ years of relevant digital experience.
•Bachelor's degree required.
Preferred Qualifications:
•Bachelor's degree in advertising or marketing is considered a plus.
Inside this Business GroupIntel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.
Other Locations
US, California, San Francisco;US, California, Santa Clara;Virtual US
Intel strongly encourages employees to be vaccinated against COVID-19. Intel aligns to federal, state, and local laws and as a contractor to the U.S. Government is subject to government mandates that may be issued. Intel policies for COVID-19 including guidance about testing and vaccination are subject to change over time.
Posting Statement
All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.
Annual Salary Range for jobs which could be performed in US, Colorado:
$76,380.00-$114,340.00
Benefits:
We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock, bonuses, and benefit programs. Find more information about our Amazing Benefits here
Work Model for this Role
This role is available as fully home-based and generally would require you to attend Intel sites only occasionally based on business need.
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