#MLS&D

Looking for a Rare Species of Leader to Drive Microsoft Edge, Bing and Microsoft News Consumer GTM

Can a leader be a creative visionary and a master of business fundamentals? If your answer is a wholehearted yes, then this may be the role you’ve been seeking.

As the Director of Edge, Bing and Microsoft News GTM our role is to change perception and grow engagement of the new Microsoft Edge browser and Bing search experiences. You are someone who runs toward the challenge of growing consumer adoption, engagement and monetization – this is an opportunity to truly shift the current trendline into a hockey stick. Interested? Ok, here’s the details:

You will lead your team to create innovative go-to-market and engagement motions for Edge, Bing, and Microsoft News. Your team will be responsible for building the foundational marketing plans to drive adoption of the new Microsoft Edge while also increasing Bing engagement and revenue. In doing so you will be responsible for thoughtfully crafting compelling benefit messages and stories to promote high value services, make creative use of in-product surface areas and other customer touchpoints to increase engagement and drive monetization. You have experience with lifecycle management, and are inspired to deepen customers’ relationships to create fans and advocacy.

As a master of business fundamentals, you are comfortable with analytics and data-driven decision-making. You understand and create marketing strategies, can prioritize for the essential levers, and are accountable to measurement.

If change, and driving change, presents itself as an opportunity to you, you have the right mindset. If people, and leading people, are a joy and a privilege to you, you have the right heart. Come meet our team that values integrity, direct communication, thoughtful decision-making, creativity, experimentation, and results. Come grab a seat at our table.

Responsibilities

Director of Windows Consumer Services GTM

• Understand services usage and services business fundamentals
• Marketing visionary who can envision future and translate vision into reality
• Great manager of people
• Embraces collaboration with openness to input and perspectives of others
• Creative, not afraid to break conventions and experiment
• Sets clear priorities for the team
• Comfortable with data-driven approaches to decision-making

Qualifications

Qualifications

• 10+ years’ experience with an online service business as a product marketer/ manager, lifecycle manager or business management/development.
• Experience in structuring research, developing messaging, campaigns, programs, post-campaign reporting
• Quantitative fluency in analytical data, including customer lifetime value, measurements of engagement, monetization, NPS, churn
• Exceptional storyteller to craft a benefits story for different customer segments, as well as telling the story behind the numbers to move senior executives and the broader organization
• Practiced experimenter, driving campaigns and marketing programs based on different hypotheses; please be prepared to share detailed examples
• Experienced people manager who develops talent and values diverse voices, cultivates a healthy team culture, and deploys a team effectively for outsized impact; please be prepared to share detailed examples
• A Bachelor’s Degree (BS/BA) and/or MBA or equivalent experience preferred.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.  We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.

Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.