JOB SUMMARY The Product Owner (PO) of a Scrum team driving the development of the marcomm strategy and content supporting campaigns targeting customers spanning all OEM segments and sub segments. The role is also responsible for working closely with core country sales and marketing organizations to ensure centrally developed campaigns are successfully deployed and optimized to support achievement of marketing generated pipeline objectives. Job responsibilities Own development of OEM buyer journey maps (with strong input from the Segment strategy leader) as well as their maintenance Lead content audits and development of content roadmaps to ensure all identified buyer needs fulfilled in Season content packages Translate business requirements into a Storymap to govern definition of Season topics and development of supporting marketing assets Brief the internal News, Insights and Research Centre to create all required high value gated assets (white papers, original research, opinion editorials, etc) Build and groom Scrum team product backlog Work closely with Division (CPOs and POs), Channel Marketing and key country marketing teams to ensure strong alignment on value propositions and supporting content development for buyers, partners and sellers (aligned to needs identified in buyer journey maps) Work closely with the Zones to ensure segment seasons are deployed and implemented. Drive regular reviews cadence of season results with core countries and adapt approach where needed based on the data Must be fully trained in Scrum and be a strong advocate for Agile working practices within and beyond their team Work with the MI team to ensure persona documents always updated based on strong inputs from front-end sales teams Must be a segment expert, having a deep understanding of the segment persona, the challenges & needs, the market trends Qualifications JOB QUALIFICATIONS Educational level required Minimum bachelor level degree with postgraduate qualification in marketing or related field preferred Years and area of experience 10+ Technical skills Strong understanding of modern digital marketing Soft skills Agile, learner and strong understanding of large account sales Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. We are guided by our commitment to do business right, to operate sustainably and to help our customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we’re accelerating the planet’s transition to renewable energy, helping to solve the world’s most urgent power management challenges, and doing what’s best for our stakeholders and all of society. Founded in 1911, Eaton has been listed on the NYSE for nearly a century. We reported revenues of $19.6 billion in 2021 and serve customers in more than 170 countries. Our culture is built on a strong commitment to practicing our core values and supporting our employees with the tools they need to succeed. We have demonstrated our passion for sustainability with the announcement of cutting carbon emissions from the company’s operations by at least 50 percent by 2030. Eaton is committed to having a workforce that is diverse and non-discriminatory at all levels, reflecting the diversity of our customers and the varied environments in which we conduct business around the world. Our success depends on our ability to attract and retain the very best people unlimited by race, color, social or economic status, religion, national origin, marital status, age, disability, veteran status, sexual orientation, gender identity or any protected status. Eaton follows relevant non-discrimination laws and regulations in the countries where we operate. It is the policy of the Company to make all decisions regarding employment, including hiring, compensation, training, promotions, transfers, or lay-offs, based on the principle of equal employment opportunity as defined above. Job: Marketing Region: Europe, Middle East, Africa Organization: ES EMEA Sales and Marketing Central Job Level: Individual Contributor Schedule: Full-time Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: Yes – Hybrid Does this position offer relocation?: Relocation from within hiring region only Travel: No