Responsible for both the country and EMEA T marketing and comarketing strategies, events, product positioning and messages which deliver against Corporate Brand and business unit sales goals. Responsibilities are in a wide variety of marketing areas including: brand marketing, co-marketing, assessment of potential markets, product life cycle planning, coordination of technical product development, development of product strategies, definition of promotional activities, event management, and products launches. Activities include developing and executing company market requirements for specific products, product lines or brands. The successful candidate will work in the EMEA Territory Country Marketing team as the main day to day contact for both the Consumer and Business related Marketing Activities in Israel , providing a marketing support to IOTG BU with a specific focus on Developers Vertical and reporting to EMEA Territory Marketing Manager. The candidate will work in a multi-national environment and will be part of a bigger EMEA Territory virtual team working closely to the local Israeli teams, too.
Qualifications
3-5 years experience in planning and executing both B2C and B2B Go-To-Market strategies within ICT ecosystem is a key differentiator for the successful candidate
Knowledge of comarketing and communication strategies ;
Good team player easily forming strong and extended networks with good communication skills and comfortable communicating at all levels
Marketing experience spanning multiple disciplines, including understanding of social media and digital marketing
Being capable to master quickly all the disciplines to drive a fully integrated campaign across direct and indirect, PR, brand, corporate market research, including operational implications of campaign development, agency management etc.
Previous 3 or 4 years Marketing experience would be required
Flawless execution of joint marketing programs requires significant project management skills
Basic experience in geo country marketing as well as knowledge in preparing and executing business events is a key advantage
Experience in external presentations;
Strong interpersonal and relationship building skills with networking abilities to get results across multiple internal and external groups
Ability to synthesize complex information into actionable plans and narratives would be advantageous.
Given this specific role is for both Israel and EMEA Territory Sales Marketing Group, the candidate should be based in Israel with
- English, and possibly another EMEA T language fluent in both verbal and written communication
- Degree in Marketing and/or Communication
Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.
Work Model for this Role
This role will be eligible for our hybrid work model which allows employees to split their time between working on-site at their assigned Intel site and off-site.
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