Reporting into both the Talent Acquisition Director France and the Corporate Affairs & Engagement Director France, the Employer Brand Director/Manager (depeting on the seniority of the profile)  will aim to make L'Oréal the #1 Love Brand and take our Employer Image to the next level.

You will…

·        Design, communicate and implement the Employer Branding roadmap France in collaboration with the Recruiters, Communication teams as well as the Global CMO team for Talent Acquisition

·        Act as main point of reference for employer advocacy, ambassador actions & network.

·        Develop social media plans for France, including both organic and paid media, by liaising with Corporate Communications France to create an aligned and coherent strategy.

·        Analyse and share relevant KPIs of all Employer Branding and social media activities, including recommendations and corrective actions.

·        Follow France and Global employer rankings, analyse results and communicate internally and externally as applicable.

·        Act as content creation lead for in-house assets and manage career website, related content & KPIs.

·        Act as SPOC and expert in the TA team France for topics related to digital innovation and Tech for TA. Proactively scout for new ideas and partnerships and implement trials.

·        Implement L'Oréal Group tools and leverage their possibilities for and with the TA team France.

·        Manage solutions and coordinate relations with external suppliers for digital recruitment & communication tools.

·        Keep innovating internal/external communication through different formats leveraging our ambassadors covering different levels of seniority and functions.

·        Coordinate Campus duty for TA team France by acting as main point of reference for Campus strategy and roll-out in collaboration with all the Campus Managers.

·        Ensure follow-up of all Campus actions of TA France, including quantitative and qualitative feedback, ROI evaluation and strategic insights sharing.

·        Coordinate strategic agenda and roll-out of Masterclass for France.

·        Support the Brandstorm Manager in developing a strong communication plan to drive registrations and recruitment ROI.

·        Design and animate animation program for Interns and Apprentices as well as all related communication activities; incl. Networking, Buddy Programs, FIRE talks.

·        Coordinate all institutional communication activities for the interns / apprentice seasons: Pre-boarding activities, Regular newsletters, Induction sessions, Development Reports, Internship / Apprenticeship Assessment Briefings, Manager Briefings, ensuring a consistent program.

·        Manage internal communication channels for all interns and apprentices.

·        Monitor Jubiwee results, sharing with key stakeholder and proposing solutions to improve their experience.

You have…

• A degree in Communications, Marketing, Human Resources or a related field
• 5 + years of experience in digital marketing and communication and/or employer image in a corporate environment at a global or local level, or in an agency
• Proficient French/English (written & spoken)

You are…

• Super creative. You are good at generating new ideas and lateral thinking.
• A natural project manager. You excel in project planning, monitoring, and reporting.
• Digital savvy. You are naturally drawn to digital tools, with the learning agility and openness to pick up new digital trends.
• A pro in written messaging. You enjoy writing inspiring content, which is consistent, and of the highest quality.
• A pro in visual messaging. You have a strong aesthetic sense and can produce consistent wow visual content.
• Measurement orientated. You excel in defining KPIs and measurement tools in mind to interpret data and make recommendations