Assist E-Commerce with projects to drive traffic and optimize consumer experience on the digital channels. Additionally, help manage and improve the digital experience and provide key insights through robust reporting.

PRIMARY RESPONSIBILITIES:

• Enhance user engagement and interaction across different platforms to drive direct traffic and sales
• Assist in development of e-Commerce campaigns including owned media, earned media and paid media
• Analyze quantitative and qualitative data from campaigns and provide regular performance reports
• Improve conversion rate for existing digital marketing campaigns to drive incremental revenue from brand.com
• Perform market analysis and research on competition
• Administrative support to the team
• Handle ad-hoc projects/events as and when required

QUALIFICATIONS:

Experience

• Experience in digital marketing or digital design (mobile-oriented) is an advantage
• Digital agency/ hospitality/ marketing backgrounds welcome

Skills / Competencies

• Self-motivated and self-disciplined
• Strong interpersonal skills and ability to work effectively in a team environment and
• Excellent time management skills
• Excellent command of written and spoken English and Chinese (Cantonese and Mandarin)
• Knowledge of analytics and online marketing standards
• Experience of managing sites with CMS and working with email management system
• Sound knowledge in Adobe Photoshop, HTML and JavaScript