Job Description:

• Responsibilities:

• Co-work with Unilever food solution team, Brand Marketing and CMi team to identify the business insight and needs in FOH related channels
• Co-work with Unilever food solution team to explore the FOH sales channels.
• Co-work with Unilever food solution team to build new business model, as co-ordination between marketing and food solution team
• Work out different product segment with cross IC brands to meet FOH channel needs.
• Independently land brand communication assets into FOH visibility and on-site activities with business partners.
• Independently management of delivery against targets for the FOH business through Unilever food solution team.
• Support line manager to develop ice cream importation strategy
• Based on the strategy, independently work out the right portfolio and manage the importation process from sourcing country to the aligned sales channels
• Support line manager to manage existing WALL’S scooping business
• Support line manager on future FOH strategy and expansion plan

• Accountabilities:

• Support the development and execution of FOH strategy
• Business result delivery for FOH channel
• Input requirements to internal planning processes
• Hold agencies to account for design and delivery

• Consultation:

• Marketing, Unilever food solution, CMi, Finance and global IC brand team

• Information:

• China ice cream IBP, global FOH strategy, global IC brand sustainable strategy

• Brand development knowledge and experience at least 3 years
• Marketing basic knowledge, via daily co-operation with marketing team
• Project management and business planning
• Hotel or QSR channel background is a plus.

上班地址：上海