This position will be the HQ-led, baseline support for all ISV partnerships and will have global accountability to drive all outbound regional activities. This role will manage and execute on the global ISV Partner co-marketing baseline program and offerings, global features and technology programs, and have direct responsibility for cross-functional planning and communications, partner enablement and execution in order to drive success in our global ISV marketing campaigns, programs and evergreen gaming content across all Intel gaming products.

Other responsibilities include but are not limited to:

• Lead the execution of the HQ-led ISV marketing baseline program offerings (develop all global outbound messaging, website gaming presence, creative assets, partner enablement training and assets, programs, social and software content calendar, email campaigns, paid media, event support, retail demos, PR and communications) and drive outbound regional activations
• Responsible for executing the HQ Intel gaming experience program showcasing key product features and technologies (XeSS, Day-0, Performance Leadership, Arc Control assets, etc.), ensuring the successful, on-time launch and alignment to ISV partner announcements, game drivers, game release dates, events, and other key beats
• Lead global co-marketing campaigns and strategic program execution including creative asset development and review, key performance indicator development, program execution timelines, results analysis/ROI, budget, and campaign summary/report out upon completion
• Execute cross-marcom integration plans for ISV gaming partners and ecosystem partners that align to product launches, major business priorities and key beats throughout the year
• Lead the creation of new marketing assets and/or opportunities to help provide a competitive advantage and to land key product messages with partners and customers
• Be the liaison and brand steward for any ISV game marketing support - serve as the critical interface and ISV marketing expert for global internal requests from Product Marketing, SMG, GMO, Field Sales, SMX, Social, Digital, Events, Public Relations, tracking, providing guidance, managing updates and support issue resolution, etc. across diverse cross-functional teams
• Optimize digital and event presence to drive Intel product awareness and preference
• Assist and support gaming digital marketing content and defining the always-on content calendar across Intel HQ owned and operated channels
• Champion our key partnerships with marketing, sales, partners and customers own communications and marketing to our internal stakeholders around partner announcements, launches, activities, etc.
• Assist ongoing collaboration with sales, marketing, developer relations and cross functional teams to identify current business challenges/opportunities and optimize global plans as needed
• Conduct regular marketing operations, campaigns and reviews to align on marketing strategy with tactics
• Lead creation of 'better together' messaging and marketing content, as well as joint social, PR and event marketing
• Identify new trends that will create opportunity and demand for Intel products/technologies
• Work closely with the ISV Developer Relations team and Regional Partner Marketing team to understand our partner's roadmap, objectives and opportunities
• Clearly communicate strategy, recommendations, and results to internal stakeholders

Behavioral Traits we look for:

• Expert interpersonal and communications skills having demonstrated an ability to articulate value proposition and product strengths to customers, partners, and internal stakeholders
• Strong self-starter who takes initiative and can work through high-pressure environments
• Master at creation and delivery of marketing collaterals

Qualifications

You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates.

Minimum Qualifications

Candidate must have 6+ years of Product Management, Product Marketing, Technical Marketing or Sales Experience in the Semiconductor/Technology industry with strong business background.

Preferred Qualifications:

• Hands-on experience with PC marketing including AIBs, OEMs, SIs and channel customers is required
• Prior experience with Marketing-type or Competitive Analysis roles would be a plus

Inside this Business Group

The focus of Accelerated Computing Systems and Graphics (AXG) is to accelerate our execution in strategic growth areas of high-performance computing and graphics. AXG is chartered with delivering high performance computing and graphics solutions (IP, Software, Systems), for both integrated and discrete segments across client, enterprise and data center.  Our mission is to make zeta-scale computing accessible to every human on the planet by the end of this decade and to entertain, educate and connect billions of people with buttery smooth visual experiences.

Intel strongly encourages employees to be vaccinated against COVID-19. Intel aligns to federal, state, and local laws and as a contractor to the U.S. Government is subject to government mandates that may be issued. Intel policies for COVID-19 including guidance about testing and vaccination are subject to change over time.

Posting Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.

Annual Salary Range for jobs which could be performed in US, Colorado:
$113,210.00-$187,350.00

Benefits:
We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock, bonuses, and benefit programs. Find more information about our Amazing Benefits here