How will you make an impact?

The Marketing Specialist position is responsible for partnering with key stakeholders to implement marketing campaigns to drive the brand, product category, and segment goals within the Growth and Protection business, part of Lab Products Division. This position will work as part of the Campaign Strategy and Planning team to plan and manage tactical campaigns based on the strategic input of marketing leads as well as best practices and past program/campaign performance. Critical thinking, strong project management, and communication skills are required to operate independently in a fast-paced environment.

What will you do?

• Responsible for management of campaign plans and tactics from submission of work orders, through reviews and routing to completion
• Build effective relationships with key stakeholders including Digital Marketing, Market Insights & Analytics, the Creative Innovation Studio, and external suppliers to support the development and lead the execution of sound marketing strategy, marketing campaigns, programs, and tactics, across all marketing channels to deliver on established goals
• Responsible for documentation of campaigns, including calendars/trackers, overviews, proof of performance and tactical metrics reporting
• Assess campaign results and performance, identifying opportunities for improvement
• Partner with marketing leads to develop and deliver campaign plans, overviews and report outs for diverse internal and external audiences and key meetings
• Understand brand standards and ensure a consistent look and feel across campaigns and channels

How will you get here?

• Bachelor’s degree in marketing
• Strong organizational skills with the ability to work on multiple projects at the same time, with competing priorities
• Excellent interpersonal skills
• Strong written and verbal communication, analytical, critical thinking and influencing skills
• Self-directed and highly effective at driving deliverables to completion
• Passion for delivering high-quality results on time
• The ability to function in a complex, matrix business environment is essential

Relocation Benefits
This position does not offer relocation benefits