Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry. We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting? Then come and join our global team as Global Marketing Communications Manager (f/m/d) Diagnostic Imaging to streamline activities and B2B communication around our key shows and events. For our annual sales event, you will be responsible for planning, creating, and executing engaging communication with participants and employees. Your tasks and responsibilities: As the central touchpoint to the global core team and operational workstream owners, you are the quality gatekeeper for the business area regarding project management, process execution, and implementation of our business targets You understand the needs of the business area and its businesses for upcoming key shows and establish a framework of efficient collaboration for a content-driven key show approach You will manage both incoming and outgoing requests and information in an agile and lean way, by creating transparency on upcoming deadlines and required deliverables and regularly informing relevant stakeholders (Marketing, Communication, and Key Experts) You will define and execute the communication strategy for our key shows based on the aligned storyline and the respective workstream requirements (e.g., Sales Enablement, Lead Generation, Communication) You will create all customer-facing (B2B) communication assets for our key shows, and all internal communication assets around our annual sales event, leveraging already existing communication material and considering the input of further business areas and functions (e.g., launches, highlights, patient stories) Working independently, you will measure the success of your communication strategy and activities using relevant KPIs that evolve successful strategies for future shows To find out more about the specific business, have a look at https://www.siemens-healthineers.com/medical-imaging/digital-transformation-of-radiology Your qualifications and experience: You have a master’s degree in Corporate Communications, Marketing, or comparable on-the-job expertise in a relevant role You have many years of work experience in project management in an international corporation, preferably in the MedTech or pharmaceutical industries You have in-depth knowledge of agile and lean methodologies like Scrum or Kanban, ideally with a certificate as Agile Coach or Scrum Master You have in-depth knowledge of digital and social platforms and can create content that sticks with the respective target groups across multiple channels You have experience in defining and supervising lead generation campaigns and know how to invest budget to achieve the best ROI You have experience in managing key shows and company events and know how to engage the audience pre-, during-, and post-show with informative and educative communication You feel comfortable defining KPIs to measure the success of your activities and setting up benchmarks, metrics, and reports to make them tangible Your attributes and skills: You are used to working in an agile work environment with a wide variety of stakeholders You tackle challenges strategically but are also strong at implementation to achieve timely and effective results. Quickly changing priorities don’t frustrate you You know the fundamentals of corporate communication and the principles of marketing within a B2B environment and have been responsible for email marketing and paid media activities You have excellent writing skills in both English and German You care about the healthcare industry, are always curious to learn more about our solutions, and can translate complex topics into engaging content Our global team: Siemens Healthineers is a leading global medical technology company. 68,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services. Our culture: Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That’s why we invite you to take on new challenges, test your ideas, and celebrate success. Check our Careers Site at https://www.siemens-healthineers.com/de/careers As an equal opportunity employer, we welcome applications from individuals with disabilities. Wish to find out more before applying? Contact us: +49 (9131) / 17 – 1717, if you wish to discuss any initial questions with our recruitment team. The contact person handling this job ad is Laura Roos. We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open. Click here to get started. Siemens Healthineers Germany was awarded the Great Place to Work® certificate. Organization: Siemens Healthineers Company: Siemens Healthcare GmbH Experience Level: Experienced Professional Full / Part time: Full-time