Global Marketing Manager
Nanjing Jiayuemei Health Management Co., Ltd.ShanghaiUpdate time: October 23,2023
Job Description
l Evaluating and improving existing channel marketing strategies;
Developing new channel marketing strategies and implementing marketing plans;
l Targeting specific channels to promote products and services, including pay-per-click
advertising, social media platforms, emails, website contents, and SEO strategies;
l Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies;
l Determining which platforms to advertise on and adapting campaigns accordingly;
l Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results;
l Deploying channel marketing strategies in collaboration with local market sales team, and other departments;
l Preparing marketing and branding materials and creating content on social media platforms like X (twitter), Youtube and LinkedIn Page;
l Keeping track of and implementing the latest marketing channels and activities.
Requirements
• Bachelor's degree in marketing, advertising, business, or in a related field;
• A minimum of 5 years' experience in marketing and branding;
• In-depth knowledge of current digital marketing technologies and tools;
• Exceptional analytical and strategic thinking skills;
• Superb communication, and collaboration capabilities;
• Top-notch verbal skills;

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