Job Description Summary

Job Description

BD is looking for a strong, dynamic marketer to drive growth in BD’s cervical cancer diagnostics franchise and support regional launches of transformational assays and instrument platforms. We need someone who can deliver results with our innovations today and prepare the market for our innovations tomorrow. The global marketing manager WHC (Women’s Health and Cancer) will be responsible for global downstream marketing within BD’s cytology and HPV franchises in support of key markets including the US, China, and parts of western Europe. Reporting to the global Business Line Leader, he/she will work jointly with the business leader, WW downstream and upstream marketing teams, scientific and medical affairs, service, and regional marketing teams to develop and execute successful commercialization strategies for new products entering verification and validation, as well as life cycle management of on-market products. He/she will be responsible for developing key insights into market opportunities, creating solutions to commercial barriers, shaping the market for our solutions, and executing strategies to drive financial performance. He/she will be the brand owner for BD’s Totalys and FocalPoint cytology instrumentation while being responsible for cervical cancer marketing strategies across cytology and HPV for the US, China, and parts of western Europe. This role is one of three marketing managers supporting the global WHC business.

Primary Work Location

USA NC - Durham (Tripath Oncology)

Additional Locations

USA MD - Baltimore

Work Shift