Job Description:
1. Build and execute social media strategy through research on competitors, audience identification, platform determination.
2. Manage day to day and longer term social media (Twitter, FB, etc.).
3. Generate, edit, publish and share daily content relevant content topics to reach the company's goals utilizing best SEO practices.
4. Monitor, listen and respond to community members in an appropriate way while cultivating lead generation.
5. Design, create and manage promotions and Social ad campaigns.
6. Analyze key metrics and tweak strategy as needed. Compile reports for management showing results (ROI).
7. Build a community of advocates, engaging in dialogues and broadcasting the brand’s image.
8. Monitor trends in social media tools, applications, channels, design and strategy.
9. Identify threats and opportunities in user-generated content surrounding the company.
10. Report notable threats to appropriate management.
11. Maintain and create editorial calendars and syndication schedules.

Job Requirement:
1. Demonstrated ability to create content and engage with the audience
2. Experience in Fintech, Crypto &Startups is a large plus
3. Hard working.
4. Native Chinese and fluent English.
5. Quick learner.
6. With global education or working background.
7. Solid experience with social media including blogs, Facebook, Twitter, etc.
8. BA/MA degree in Marketing, Advertising, Communications or a related discipline.